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Consumption Economics: The New Rules of Tech (Anglais) Relié – 1 novembre 2011

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Consumption Economics If you're a tech company, the most dramatic effect of megatrends like cloud computing, managed services, and the rise of consumer technology won't be felt in your company's product line. The true disruption will be to your business model. Future customers won't want to pay you high prices out of big "CapEx" budgets anymore. They will expect lower "cloud" prices paid from "OpEx" budgets only when and if they successfully consume the business value of your products.How your company reacts to this risk shift could either accelerate the commoditization of your products or lead you to a new stage of profitable growth. For the first time, the tools are on the tabl...

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Commentaires client les plus utiles sur (beta) 63 commentaires
7 internautes sur 8 ont trouvé ce commentaire utile 
Awesome roadmap for understanding the new dynamics of building technology businesses 19 novembre 2011
Par Swinford - Publié sur
Format: Relié Achat vérifié
Too often entreprenuers are using old concepts of how to build and grow companies in 2012 and beyond. Unfortunately, the entreprenuer's business models, go-to-market, pricing, and delivery models are all inefficient and wrong. Not only do the old models consume too much capital ... it is not how customers are buying today nor how the fastest growing companies are being successful.

This book clearly articulates the shift in thinking needed to be successful in the future. It is provocative, innovative and yet practical all at the same time. As a serial entreprenuer, angel investor and private equity investor ... this book is a roadmap on how to suceed in today's hyper competitive technology environment and how to create value while building a great business.

The authors have built businesses and advised the biggest and fastest growing technology companies in the world and now have shared their insights in a digestable and articulate manner.

A must read for entreprenuers, CEO's, CTO's, angel investors, Venture Capitalists, Private Equity, and public company investors who are building or buying great companies in the technology space (i.e. software, SaaS, Cloud, Social networking, ecommerce, internet and Web 2.0 companies). I always look for practical concepts to help the entreprenuers I work with ... this book didn't disappoint me.
6 internautes sur 7 ont trouvé ce commentaire utile 
Repetitive, Redundant Presentation of a Few Good Ideas 27 décembre 2012
Par JO$EPH - Publié sur
Format: Format Kindle Achat vérifié
OK, OK I get it. You see the need for tech companies to become more connected with users, similar to how Facebook or Amazon does it. You see the need for them to revamp their offerings in the B2B world so that users are coaxed into new levels of usage an learning so as to exploit the value add of the software offering. You see the threat of commoditization of IT and want to re-introduce differentiation with Micro Transactions, moving IT purchases from CapEx to OpEx. Readers see that this would be a upending of the business model of Tech companies. Got it already! Have you provided an adequate roadmap of how we'll get to the new promised land you advocate? No way!
3 internautes sur 3 ont trouvé ce commentaire utile 
People get paid for crap like this? 6 juillet 2014
Par An Educated Reader - Publié sur
Format: Relié
This book is an excellent example of bad writing and is unreadable as a result. There are grammar and construction errors in just about every sentence, and apparently no one ever taught the authors that there is supposed to be a logical structure to a paragraph. It reads like a transcript of a couple guys drinking and talking shop. Maybe they know what they are talking about but they are all over the map, blurting out whatever comes into their heads and then nodding thoughtfully about it. If there are points being made they are hidden by the incomprehensibly poor writing.

The introduction is ironically a perfect segue to the text because it’s also a miss-mash of unconnected ideas slapped together and indented to make it look like a piece of writing.

This book has little to offer and it does so very poorly.
2 internautes sur 2 ont trouvé ce commentaire utile 
Consumption Economics is a Must Read! 9 novembre 2011
Par Anthony - Publié sur
Format: Relié
Consumption Economics helped me understand the new Global Digital landscape. The authors combine a unique blend of real world experience and academic research methodology to tell the story of what lies ahead for enterprise class information technology. This story is unfolding as we speak however the authors completely bring into focus the trends which as consumers we often overlook. If you work in Technical Support or Services in any capacity this book will give you a complete analysis of the major factors impacting the world economy. From my perspective it is not just a great read but a survival manual for any business executive that wants to start preparing for the major changes that await us.
2 internautes sur 2 ont trouvé ce commentaire utile 
Weak on solutions 8 juillet 2013
Par Ujjwal Rane - Publié sur
Format: Format Kindle Achat vérifié
I was impressed by the start - where a problem already felt - was so clearly defined. This got my hopes up about the solution it would offer, but there found the book to be tentative, speculative and unconvincing. And finally, the 'solutions' it offered seemed only temporary. What about the time when everyone in the playing field applies these 'solutions'? Could that save our offerings from becoming 'commodities'?
The good part is the framework and jargon it provide to discuss the problem. But be ready to BYOS (bring your own solution :-))
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