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Cracking the PM Interview: How to Land a Product Manager Job in Technology
 
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Cracking the PM Interview: How to Land a Product Manager Job in Technology [Format Kindle]

Gayle Laakmann McDowell , Jackie Bavaro

Prix éditeur - format imprimé : EUR 31,06
Prix Kindle : EUR 7,46 TTC & envoi gratuit via réseau sans fil par Amazon Whispernet
Économisez : EUR 23,60 (76%)

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Descriptions du produit

Présentation de l'éditeur

How many pizzas are delivered in Manhattan? How do you design an alarm clock for the blind? What is your favorite piece of software and why? How would you launch a video rental service in India? This book will teach you how to answer these questions and more.

Cracking the PM Interview is a comprehensive book about landing a product management role in a startup or bigger tech company. Learn how the ambiguously-named "PM" (product manager / program manager) role varies across companies, what experience you need, how to make your existing experience translate, what a great PM resume and cover letter look like, and finally, how to master the PM interview questions (estimation questions, behavioral questions, case questions, product questions, technical questions, and the super important "pitch").


CONTENTS:

The Product Manager Role
What is a PM?
Functions of a PM
Top Myths about Product Management
Project Managers and Program Managers

Companies
How the PM Role Varies
Google
Microsoft
Apple
Facebook
Amazon
Yahoo
Twitter
Startups

Getting the Right Experience
New Grads
Making the Most of Career Fairs
Do you need an MBA?
Why Technical Experience Matters
Transitioning from Engineer to Product Manager
Transitioning from Designer to Product Manager
Transitioning from Other Roles
What Makes a Good Side Project?

Career Advancement
Tips and Tricks for Career Advancement
Q & A: Fernando Delgado, Sr. Director, Product Management at Yahoo
Q & A: Ashley Carroll, Senior Director of Product Management, DocuSign
Q & A: Brandon Bray, Principal Group Program Manager, Microsoft
Q & A: Thomas Arend, International Product Lead, Airbnb
Q & A: Johanna Wright, VP at Google
Q & A: Lisa Kostova Ogata, VP of Product at Bright.com

Behind the Interview Scenes
Google
Microsoft
Facebook
Apple
Amazon
Yahoo
Twitter
Dropbox

Resumes
The 15 Second Rule
The Rules
Attributes of a Good PM Resume
What to Include

Real Resumes: Before & After

Cover Letters
Elements of a Good PM Cover Letter
The Cover Letter Template
A Great Cover Letter

Company Research
The Product
The Strategy
The Culture
The Role
The Questions

Define Yourself
"Tell Me About Yourself" (The Pitch)
"Why do you want to work here?"
"Why should we hire you?"
"Why are you leaving your current job?"
"What do you like to do in your spare time?"
"Where do you see yourself in five years?"
"What are your strengths and weaknesses?"
Sample Strengths and Weaknesses

Behavioral Questions
Why These Questions Are Asked
Preparation
Follow-Up Questions
Types of Behavioral Questions

Estimation Questions
Approach
Numbers Cheat Sheet
Tips and Tricks
Example Interview
Sample Questions

Product Questions
About the Product Question
Type 1: Designing a Product
Type 2: Improving a Product
Type 3: Favorite Product
Preparation
Tips and Tricks
Sample Questions

Case Questions
The Case Question: Consultants vs. PMs
What Interviewers Look For
Useful Frameworks
Product Metrics
Interview Questions

Coding Questions
Who Needs To Code
What You Need To Know
How You Are Evaluated
How To Approach
Developing an Algorithm
Additional Questions & Solutions

Appendix
Top 1% PMs vs. Top 10% PMs
Be a Great Product Leader
The Inputs to a Great Product Roadmap
How to Hire a Product Manager

Biographie de l'auteur

Gayle McDowell is the founder / CEO of CareerCup.com and the author of two books: Cracking the Coding Interview, Amazon.com's #1 best-selling interview book, and The Google Resume. She has worked for Google, Microsoft, and Apple and served on Google's hiring committee. She holds a BSE and MSE in Computer Science from the University of Pennsylvania and an MBA from the Wharton School.

Jackie Bavaro is a product manager at Asana, a leading startup that builds productivity software used by companies like Dropbox, Airbnb, Uber, Foursquare, and Pinterest. Previously, she worked as a Product Manager at Google, where she joined as part of the elite Associate Product Manager program, and as a Program Manager at Microsoft. She holds a BA in Computer Science and a BA in Economics from Cornell University.


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Amazon.com: 4.6 étoiles sur 5  45 commentaires
17 internautes sur 18 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 This book is at least partially responsible for the PM job offer I just received 24 janvier 2014
Par danalt - Publié sur Amazon.com
Format:Broché|Achat vérifié
I have never written an Amazon review. Like, literally never. That fact alone speaks volumes (book pun intended) as to my feelings about this book. If you are expecting to go on a PM interview, or even thinking about switching to a PM role, buy this book.

I currently work at, have worked at, or have immediate friends that work at, all of the large companies listed in the book, and I can say that their observations about the differences in corporate culture and desired skills are spot on. If you're interested in what Google/Amazon/Apple/Microsoft/etc. are looking for - this book is for you.

As far as the book's approach to interview prep, it is thorough, clear, and useful. Is there anything in this book that is utterly groundbreaking? The answer is no, you could probably get a lot of this information online. But why would you spend all that time finding, collecting, vetting, and analyzing a bunch of random internet opinions when you can have Jackie and Gayle do it for you? Spend your time prepping for the interview, not figuring out what you should prep!

Oh yeah, did I mention that 2 days after reading and applying the principles of this book I got an offer for an awesome PM job? Obviously I know that I haven't mentioned this because immediately above this paragraph is a written record of what I've said so far. Nonetheless, this book is great, I'm giving a copy to a friend that is in the process of interviewing for a PM role, and I would highly recommend it.
8 internautes sur 9 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 Comprehensive guide to a career in Product Management 27 décembre 2013
Par Shailesh Tainwala - Publié sur Amazon.com
Format:Broché|Achat vérifié
I've just completed my first full read of the book and would recommend this to anyone interested in Product Management. I say first because I know I will return to the book several times in the coming months.

The USP of this book is that it answers questions you hadn't thought to ask. Having researched PM roles for a while now, I believed I had a good sense of it. But the book does away with a lot of dangerous assumptions. If you don't know what you don't know about Product Management, definitely read this book.

The second USP is how practical and applicable it is. All the advice given is very pertinent, and fits well with what I've learned from other practitioners. A lot of good information about specific companies, that isn't easily available, is distilled in this book.

Finally, the book also gives a good introduction to the art of product management. It is a valuable resource to not just getting the job, but also to what the job means and how to do it well.

Gayle's 'Cracking the Coding Interview' helped me get my first real programming job, and this book is a great starting point for the still evolving Product Manager role.
7 internautes sur 8 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 Finally a book that covers this underserved area of our industry 28 décembre 2013
Par Jim - Publié sur Amazon.com
Format:Broché|Achat vérifié
This book is the missing manual for understanding the PM role. It's the role that I had the most questions about when I first learned of it, and is the most difficult for me to describe to others. This book is a thorough and complete look at how this role works; from the resume all the way through what it takes to climb the corporate ranks.

Each section covers an exact question I had about the role or interviewing for the role.

The resume tips are useful for any role not just the PM role.

I was pleasantly surprised by the tips about transitioning from the development role to the PM role as this is the exact situation in which I find myself.

The only negative is that at times the book can come off a little elitist. For example, looking through the example resumes will make you wonder if you can become a PM if you didn't go to an ivy league school and work at 5 of the top startups of the last 10 years. I can't tell if this is simply the harsh reality of this role requiring you to be in the top 10%, or the selection bias of the people the author knows/people willing to contribute.
4 internautes sur 4 ont trouvé ce commentaire utile 
4.0 étoiles sur 5 Great book, few shortcomings. 26 avril 2014
Par SSIAM - Publié sur Amazon.com
Format:Format Kindle|Achat vérifié
The content of the book is mostly great except for those in the case study/problem solving section. I found them very American-centric in that the only way to solve those problems was to make assumptions that you would only be able to make if you have been raised in the US. There are no strategies suggested for how to cope when presented with a problem for which you have no point of reference with which to make assumptions. Here are a couple of examples -

There was a sample problem involving dog food sales in the US. If you've neither owned a pet in the US nor watched TV ads, you have no way of knowing that that there are 2 types of dog food (wet and dry), that they come in 20 lb bags typically, and that a fair assumption is 1 cup of dog food is consumed by a large dog per meal. All of these are key to solving the problem.

There was another example illustrating how many high schools there are in the US. Unless you went to school in this country, it's not possible to make a key assumption that was used to solve the problem - the total number of students in an average high school.

Ditto for the school bus problem where you're asked to estimate the weight. It was only upon reading the book I knew there are 15 rows of seats in a US school bus, and that's a key assumption in coming up with anything close to the answer.

I suppose one could ask the interviewer these questions, but is that the right strategy? It would have been helpful if the book had addressed this.

That said, the main reason I am taking off a star is for the formatting/editing on Kindle. I came across at least 6 pages where the text didn't transition from one page to the next (content on new page was irrelevant, with no continuity from the last sentence in the previous page) and the tables were empty or populated with question marks. Either it was not edited at all and was subjected to automatic conversions or the editor had a very poor eye for details. Either way, it detracts from the value of the content, and makes for a disruptive reading experience.
4 internautes sur 4 ont trouvé ce commentaire utile 
4.0 étoiles sur 5 Worth it to the target audience; Get the kindle version. 16 avril 2014
Par Jaewoo Kim - Publié sur Amazon.com
Format:Broché|Achat vérifié
I ordered the book, which costs around 3x as much as the Kindle version. I don't see any advantages of getting the book version, so I recommend the Kindle version.

This book is worthwhile to the target audience who are trying to land a position as a product manager. It provides detailed insights on how to get a job as a product manager and what type of background different companies are looking for (it covers Facebook, Google, Microsoft, Yahoo, and Amazon among others) in a product manager.

The book also provides a list of most commonly asked questions for a product manager. It even has a chapter on programming (algorithm) questions.

Overall, I don't think this book is groundbreaking. In my view, no book will make an unqualified person more qualified for a product manager role. But if you already have the right background (engineering/science/programming+MBA), then this book can help you to elevate your chances to a little higher level.

Pros:
1)Good book for the target audience. Fairly useless for the rest.
2)Covers a good list of questions you would be asked. It even has a chapter on programming (algorithm) interviews.
3)Provides an overview of a role of a product manager.
4)Provides insights into each of the most popular companies that are hiring product managers.

Cons:
1)Not the deepest book. The coverage is somewhat cursory.
2)Useless if you aren't looking for a product manager job. Don't mistake this book is a general book on post-MBA interviews.
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