Book Description
Design Language brings fresh insight to students and practicing designers by examining the words they use. This compact volume presents 100 keywords with background etymology and commentary. Whether the word is as familiar as edge or perhaps new to you like synesthesia, you’ll find yourself moving easily from one entry to the next, intrigued by the rich layers of meaning you discover. Design Language understands that a book can’t teach design. Instead, it helps people learn design, by using vocabulary to explore style, form, and composition.
Publisher Comment
Design Language was conceived as an alternative to the traditional approach to design texts, which rely on photographs, didactic explanations, and an imposed hierarchy. While each of these factors has merit, they come at the cost of allowing students and readers to discover personal definitions of design. The low cost and open spaces of this book invite readers to add to the text, truly shaping it into a valuable, idiosyncratic language.
