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Digital Creativity: Techniques for Digital Media and the Internet [Anglais] [Broché]

Bruce Wands

Prix : EUR 49,09 Livraison à EUR 0,01 En savoir plus.
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Description de l'ouvrage

10 juillet 2001
Master the technical skills, creative techniques, and principles of digital design At last–here is a book that links graphic design fundamentals to the technical and creative knowledge that graphic designers need to work in today′s digital and electronic media. Written by a designer for the designer, Digital Creativity explains computer technology in accessible terms as it covers key topics such as Web design, video, audio, and 2D and 3D animation. This comprehensive guide presents an overview of the digital production pipeline, shares principles and techniques for all types of new media, and examines how professionals create commercial art and fine art. It is an excellent resource for students and design professionals who need the skills and information necessary to succeed in the highly competitive world of digital design. ∗ Special features include: ∗ Interviews with successful digital designers ∗ Hundreds of illustrations ∗ End–of–chapter learning exercises ∗ An information–packed companion Web site ∗ Coverage of software/hardware issues

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Descriptions du produit

Revue de presse

"...good advice...overall this is a good overview of media technology for graphic designers..." (Computer Bulletin, September 2002)

Quatrième de couverture

Master the technical skills, creative techniques, and principles of digital design At last–here is a book that links graphic design fundamentals to the technical and creative knowledge that graphic designers need to work in today′s digital and electronic media. Written by a designer for the designer, Digital Creativity explains computer technology in accessible terms as it covers key topics such as Web design, video, audio, and 2D and 3D animation. This comprehensive guide presents an overview of the digital production pipeline, shares principles and techniques for all types of new media, and examines how professionals create commercial art and fine art. It is an excellent resource for students and design professionals who need the skills and information necessary to succeed in the highly competitive world of digital design. ∗ Special features include: ∗ Interviews with successful digital designers ∗ Hundreds of illustrations ∗ End–of–chapter learning exercises ∗ An information–packed companion Web site ∗ Coverage of software/hardware issues

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Dans ce livre (En savoir plus)
Première phrase
Before taking a look at new media, it will be helpful to take a brief look at some of the major inventions throughout history that preceded it and influenced its development (see Figure 1.1). Lire la première page
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Concordance
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Couverture | Copyright | Table des matières | Extrait | Index | Quatrième de couverture
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Amazon.com: 2.7 étoiles sur 5  13 commentaires
7 internautes sur 10 ont trouvé ce commentaire utile 
1.0 étoiles sur 5 Test group rated this book as a very poor text. 22 novembre 2001
Par Un client - Publié sur Amazon.com
Format:Broché
Test group rated this book very low: Primary Text = 1, Reference Text = 0, Companion Text = 2.
We conducted a review of seven recent books on digital media for a large university here in Michigan. The criteria was to review each book as a possible text, reference or companion for pre-college and introductory college classes. We assembled a group of college and high school teachers as well as separate group of students.
The panel of students responded very negatively to this book. Their expressed concerns were about the lack of structure and that it did not have enough ÒtechnicalÓ information. They did not find the personality sidebars interesting or relevant. Other students found the tone of the book "condescending." It received the lowest scores of all the books reviewed.
Some of the teachers were more positive but their assessment of this book as a primary text was very low because it Òdoes not present facts or techniques in a way that allows the teacher to either assign specific reading assignments or to test students on the information.Ó Other teachers expressed concern that much of the technical information was not accurate or that it was too vague and not clearly presented. This book was not considered adequate to be a primary text in high school or college.
On the other hand, the teachers that were relatively new to digital technologies were slightly more positive, finding the book "light and a easy to read." This group found the sidebars more interesting because they related to the questions about making the "transition to the digital relm." A subject that the students found to be "dated and boring."
Our two highest rated books by both groups were far more technical and advanced; the Rosebush/Pocock ÔHandbookÕ and the second edition of KerlowÕs ÔThe Art of 3D Computer Animation.Õ In both instances the perceived value was the blend of scholarship and technical clarity. Students found both books relevant to their concerns and teachers were impressed by the presentation and excellent writing. These are two very valuable books that will be relevant resourses for many years.
3 internautes sur 4 ont trouvé ce commentaire utile 
1.0 étoiles sur 5 A very poor reference book; incorrect and dated information. 1 novembre 2001
Par Un client - Publié sur Amazon.com
Format:Broché
The author appears to be lost in the sixties (perhaps worse, the '80's). Personal philosophies and idle thoughts are presented as relevant facts. There is a shocking amount of technical errors, even basic optical concepts are incorrect. The interviews have potential but even there the author is so inept that the questions prompt nothing interesting from the contributors. A very disappointing book.
1.0 étoiles sur 5 Very disappointing, I sent my review copy back! 10 octobre 2001
Par Un client - Publié sur Amazon.com
Format:Broché
This is a very disappointing book. The information is so shallow and superficial that to waste a student's money on this book would be a shame. Teachers should expect to spend time explaining how the author makes the most interesting contributor and subject, boring. An adolescent and largely inaccurate attempt at what could be an interesting subject. Check out the Lynn Pocock and Judson Rosebush ÒhandbookÓ for a valuable student reference book in digital media. Don't waste your or your student's money on this one.
1.0 étoiles sur 5 Bad condition 16 septembre 2013
Par Cody Hoyt - Publié sur Amazon.com
Format:Broché|Achat vérifié
bought this book in supposedly pristine condition. came to me with liquid damage and coffee stains. it made me sad
4.0 étoiles sur 5 knowledge and insight with accurate but dated information 9 janvier 2008
Par C. Johnson - Publié sur Amazon.com
Format:Broché
I've looked at most of the introductory books for digital media, even wrote one a few years ago that was published by Prentice Hall. Some books seem to be written by technicians and some written by artists. I think this book is by an artist, for an artist. The technical info may not have depth but beginners don't need that anyway, the fundamentals of understanding media and creating media are in this book in ways that technical books do not typically include. The chapter on creativity and the creative process are an excellent introduction to a very logical sequence of information for the designer and the technician. The book is dated in some technical information and style but the wealth of insight in this book still make it well worth reading.
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