Présentation de l'éditeur
The #1 Telecom Guide for Businesspeople and Nontechnical Professionals�??Fully Updated for Cloud Services, Social Media, and Advanced Mobile Networks
Completely updated for the newest trends and technologies, The Essential Guide to Telecommunications, Fifth Edition, is the world�??s top-selling nontechnical guide to today�??s fast-changing telecommunications industry. Longtime consultant Annabel Z. Dodd illuminates every important new innovation, from cloud services to social networks, mobile video to telepresence.
Redesigned as a quicker, easier read, this edition reveals how the telecom market has evolved from a low-margin �??commodity�?? business to a high-margin, customer-oriented, services business targeting key vertical markets. It focuses heavily on mobile/wireless networks, advanced video infrastructure, and crucial industry developments throughout Asia, China, India, Africa, and Latin America.
Writing in plain English, Dodd demystifies today�??s most significant technologies, standards, and architectures. She introduces the industry-leading providers, explains where they fit in a fast-changing marketplace, and presents their key strategies. Coverage includes
- How the technical building blocks of modern networks come together in real solutions
- Assessing the massive business and technical implications of the cloud computing revolution
- How ubiquitous tools like Skype, Facebook, and the iPhone are transforming networks
- Understanding recent radical changes in data centers, PBXs, and other enterprise systems
- How many service providers are successfully refocusing on higher bandwidth, higher value offerings
- How mobile carriers are balancing performance and cost in timing 4G upgrades
- What security advances, such as deep packet inspection, mean to networking professionals�??and to users
- How new concerns about regulation, security, and energy usage are reshaping the industry
- How high levels of competition have dramatically reduced the cost of mobile services in India and elsewhere
This indispensable guide provides everything you need to know about telecommunications now�??whether you�??re a salesperson, marketer, investor, or customer.
Biographie de l'auteur
Annabel Z. Dodd is an adjunct faculty member at Northeastern University�??s School of Professional Studies where she teaches courses on wireless mobile services and data communications in the master�??s degree program in informatics. She was previously an adjunct professor in the master of science program in technology management at the State University of New York at Stony Brook, where she taught in a joint program with The Institute of Industrial Policy Studies, Seoul, South Korea. In addition, the Fundación de la Innovación Bankinter selected her to participate in their Future Trends Forum in Madrid in 2004, 2005, and 2007. Formerly in marketing at New England Telephone (now Verizon) and then communications and telecommunications manager at Dennison Manufacturing Company (now Avery Dennison), she consults with major corporations and institutions and gives seminars to organizations worldwide. The Massachusetts Network Communications Council honored her as the Professor of the Year 2000. Since its first edition in 1997, The Essential Guide to Telecommunications has been translated into nine languages worldwide. More information can be found at her website, doddontheline.com.
