This book is chock full of good exercises that will get you writing instead of just reading. I think that's an important part of any instructional writing book because you're probably reading a book like this in order to write, or at least write better.
Novakovich starts with discussing where writers get ideas for fiction. I think this is a good chapter, because it's one of the most asked questions by novices. Reading through the chapter, I realized that any source is a good source. I was also surprised to find that many times writers get their ideas from real life. Then they twist the idea just a bit and "Eureka!", they've got the basis for a story. This was enlightening because I think a lot of beginning writers have the idea that the "real writers" make up the story in their head all the time.
Every chapter ends with a series of writing exercises, and Novakovich encourages you to complete them all. Each exercise will probably take you anywhere from ten minutes to a half hour to complete (depending on how much you put into it). Of course, you can skip the ones that sound boring and nobody's going to give you an "F", but I'd suggest you do all of them if you want to get the most out of this book. You may be very surprised with what you come up with and if one of these ideas starts you on the path to a story, you should look at that as a blessing.
Novakovich covers the major components of fiction thoroughly, but isn't so longwinded that you start to lose interest. Each chapter can be read in probably less than an hour. Still, there is a lot of good advice. His style is very clear and straightforward and a cinch to understand. Novakovich really demystifies the writing process and provides you with exercises that show you that you can do this, too.
While working through this book, most of your time will be spent on the exercises. Some writers may turn up their nose at this idea. Admittedly, it did sound a little bit like "homework" to me when I first started reading it. But I decided to try to keep a good attitude and work through the book anyhow. I can say that once you start writing it, you'll find that your writing is improving and your storytelling skills are beginning to develop. Doing the exercises helps build discipline too, which every writer must have.
To those who don't see the value of writing exercises: it's important to remember that any art has fundamentals that must be learned. The musician's time isn't always spent performing, for example. Much of the time is spent on studying theory, or practicing scales and short exercises until their body is able to perfect the basic movements.
Writing stories is like that too. Even though most of us already know how to type to a certain extent, we are often clueless as to how to go about beginning a story, dealing with conflict, writing dialogue, etc. By reading through this book and doing the exercises, you won't be clueless for much longer.