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Food Photography & Lighting: A Commercial Photographer's Guide to Creating Irresistible Images
 
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Food Photography & Lighting: A Commercial Photographer's Guide to Creating Irresistible Images [Format Kindle]

Teri Campbell

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Descriptions du produit

Présentation de l'éditeur

Creating mouth-watering food images requires more than just a love of food and access to a kitchen. With the popularity of food blogs and photography how-tos, it’s tempting to think that anyone can photograph food, but it’s another thing entirely to shoot for a tight ad layout with the pressure of your client watching over your shoulder.

Commercial food photographer Teri Campbell has been called a “lighting master,” and in this beautifully illustrated book, he not only shares his detailed lighting set-ups and shooting techniques for a wide range of food and drink shots, but also offers candid advice on how to set up a studio, use the right equipment, market your work, find clients, bid on assignments, hire food and prop stylists, and communicate effectively with everyone on the set.

Campbell shares his expertise on dozens of commercial assignments–from shooting beignets on location in New Orleans, to creating perfect ice tea pours, to photographing beans on real flames in his studio. Learn how he creates dynamic compositions, uses studio strobes, and arranges light diffusers, reflectors, fill cards, and mirrors, to create the perfect capture. Campbell also discusses his post-processing techniques in Adobe Camera Raw and Adobe Photoshop to create images that are irresistible.

This guide for intermediate and advanced users provides the insider details to help you expand your photography skills or turn your passion for food and images into a professional career.

Biographie de l'auteur

Teri Campbell is a pro photographer with 25 years of experience shooting food. He founded Teri Studios in 1988 and has created award-winning work for consumer packaged goods companies and restaurants, including Kellogg’s, KFC, SuperValu, Long John Silver’s, Dean Foods, Duncan Hines, and Hershey’s. Teri is a frequent speaker at PhotoPlus Expo, the International Conference on Food Styling and Photography, and the FoodPhoto Festival in Tarragona, Spain. He is a member of the American Society of Media Photographers (ASMP) and the International Association of Culinary Professionals (IACP). See his work at terishootsfood.com.


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Amazon.com: 4.5 étoiles sur 5  40 commentaires
15 internautes sur 17 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 "THE" textbook for proffesional food photographers 12 octobre 2012
Par Earl Studios - Publié sur Amazon.com
Format:Broché|Achat vérifié
Having bought almost every book on food photography that has been written in the last 10 years, I can without a doubt say that Teri Campbell's "Food Photography & Lighting" is THE textbook for anyone working at or aspires to work at the professional level in food photography.

The book takes you through every process of being a professional food photographer, from the struggles of moving from a home, or apt, based food photographer to taking the enormous leap to having your own studio, as well as all the technical knowledge needed to deal with any location, shoot, or challenge. Its like a comforting, encouraging friend sharing their personal stories of success and technical knowledge in a way that makes the reader feel a little more positive about taking similar risks in their own career.

Topics that are so difficult to ever learn about and most food photographers have to learn by trial an error are covered in a clear, understandable way in this book. The business side of food photography is sometimes the most challenging, and until this book arrived there really was no source of information on this mysterious side of the business that rose to the level of detail that is found in Teri's book. I've read countless threads on message boards about "what do I charge?" and "How does a shoot with a client on set go?". Now all I have to do is refer them to Teri's book, and there they can get a clear understanding of probably the most challenging side of food photography, running the business side of a food photography company.

Even though the book contains an enormous amount of technical information regarding lighting, using both natural light and strobes, its told in such a relaxed, "conversation over coffee" way, that its easy to understand, but even more so, its easy to retain. The next day after finishing the book, I was already down in my studio trying out some of the techniques and setups that I read in Teri's book.

But my favorite part is the chapters that cover different shoots, showing both the diagrams for the lighting and prop set up, but also sharing the unique stories behind the shoots. So many times i've been on a food photography shoot and encountered challenges and obstacles, and I always assumed I was doing something wrong, or I just wasn't a good enough food photographer. Reading Teri's stories about the different shoots he has done, I began to realize that even the most prestigious food photographers have challenges with locations, lighting, and gear.

And that was the most personal thing I took away from Teri's book. That reassurance from one of the greatest food photographers, that we all face challenges in being a food photographer. So not only did the book give me a wealth of technical knowledge about both the professional and the business side of food photography, it also gave me the encouragement to take the next step forward in my career.
7 internautes sur 7 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 Great book! 11 octobre 2012
Par Debbi Smirnoff - Publié sur Amazon.com
Format:Broché|Achat vérifié
I have almost all the food photography books written. This is the first one that explained the use and placement of strobes to get a beautiful 'natural light' look. Thank you Teri, this is the book I was trying to find with each of my previous purchases. I even bought the Kindle version on my iPad. First book I ever bought as a hard copy book and digital version.
4 internautes sur 4 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 Great reference book! 11 octobre 2012
Par Dwahl111 - Publié sur Amazon.com
Format:Broché
This book is a "must read" for anyone shooting food or thinking of venturing into the world of food photography! Recognized as one of the best food photographers in the industry, Teri guides the reader through business start up, gaining new clients, the necessary financial considerations as well as offering clearly diagrammed guides to lighting and camera set up. He tackles some of the toughest food photography assignments-- shooting on location, ice cream, pizza, cold beverages-- and gives food styling techniques needed. This is a great reference book for food photographers, food stylists, food bloggers and anyone considering getting into the food photography field.
6 internautes sur 7 ont trouvé ce commentaire utile 
3.0 étoiles sur 5 Could be more helpful 17 juin 2013
Par Riddley Walker - Publié sur Amazon.com
Format:Broché
This is a hard book to rate because the author, who is clearly a successful photographer, spends a lot of time talking about his studio, his billing process, where he stores his props, etc. If I was an aspiring food photographer who was on track to shoot hamburgers for Burger King, I might find all this info useful.

But quite frankly this is the top 1% of food photogs. What the other 99% of us can best learn from the top 1% is how they got that perfect hamburger shot, not how they bill clients. But the author doesn't want to talk about fstops and ISO, and when it comes to setting up the shot, the book uses somewhat opaque sketches to illustrate lighting, and small black and white photos to show us setups. The info is kind of there, but it's not easy to glean from the book, and I'm still left to guess about actual settings.

The most interesting thing for me was the Photoshop workflow of photogs at this level. At the same time, I can't help but feel that the level of perfection strived for in these hero shots is falling out of favor to be replaced by a more natural, less perfect style of food photography.

I think if you are really into food photography already, this book is worthy, but if you're a beginner it might not help you a lot. Also, I would recommend the .pdf version from Peachpit, which is DRM-free and has extra chapters.
8 internautes sur 10 ont trouvé ce commentaire utile 
1.0 étoiles sur 5 Not what I had hoped. 15 mars 2013
Par Allen H. Bornstein - Publié sur Amazon.com
Format:Broché|Achat vérifié
This book was not what I expected. Almost the first half of the book concentrated on the author's large studio, the thousands of props in the studio, and the many staff people he works with. If you are a professional with a big studio and staff, then maybe this would be interesting to you.
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