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Guerrilla Teleselling: New Unconventional Weapons and Tactics to Sell When You Can't Be There in Person (Anglais) CD audio – Livre audio, 1 mars 2013


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--Ce texte fait référence à l'édition Broché.

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Présentation de l'éditeur

The first book to apply guerrilla sales and marketing tactics tothe unique, high–pressure environment of electronic communications,this groundbreaking resource is packed with valuable tips, expertadvice, and insider secrets on finding, closing, and increasingsales by phone and fax as well as via e–mail and theInternet.

"This book is absolutely loaded with insights and practical ideasyou can use to increase your effectiveness in dealing with anyonein business on the telephone. These ideas should be read, taught,digested, and practiced every single day!" –Brian Tracy, author ThePsychology of Achievement.

"Guerrilla Teleselling is FUNdamental reading for anyone or anycompany who does business by telephone! It covers all the basicsand more. Whether you′re a beginner or you′ve been in the businessfor years, if you can′t find at least 12 great ideas in everychapter that will increase your performance, you′re not reading! Iam recommending it as a resource to all my clients." –Judy Lanier,author 50 Ways to Motivate & Inspire Your Call Center TeamsPast National President, American Telemarketing Association.

"Guerrilla Teleselling is an excellent guide for anyone in sales,whether a rookie or a seasoned professional. . . . It entices thereader to break out of old ruts to become a more effectivesalesperson by using often surprising tactics that will keep thesalesperson both challenged and successful." –Erik Lounsbury,Editor Telemarketing(r) & Call Center Solutions(TM). --Ce texte fait référence à l'édition Broché .

Quatrième de couverture

The first book to apply guerrilla sales and marketing tactics tothe unique, high–pressure environment of electronic communications,this groundbreaking resource is packed with valuable tips, expertadvice, and insider secrets on finding, closing, and increasingsales by phone and fax as well as via e–mail and theInternet.

"This book is absolutely loaded with insights and practical ideasyou can use to increase your effectiveness in dealing with anyonein business on the telephone. These ideas should be read, taught,digested, and practiced every single day!" –Brian Tracy, author ThePsychology of Achievement.

"Guerrilla Teleselling is FUNdamental reading for anyone or anycompany who does business by telephone! It covers all the basicsand more. Whether you′re a beginner or you′ve been in the businessfor years, if you can′t find at least 12 great ideas in everychapter that will increase your performance, you′re not reading! Iam recommending it as a resource to all my clients." –Judy Lanier,author 50 Ways to Motivate & Inspire Your Call Center TeamsPast National President, American Telemarketing Association.

"Guerrilla Teleselling is an excellent guide for anyone in sales,whether a rookie or a seasoned professional. . . . It entices thereader to break out of old ruts to become a more effectivesalesperson by using often surprising tactics that will keep thesalesperson both challenged and successful." –Erik Lounsbury,Editor Telemarketing(r) & Call Center Solutions(TM). --Ce texte fait référence à l'édition Broché .



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Couverture | Copyright | Table des matières | Extrait | Index | Quatrième de couverture
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Amazon.com: 16 commentaires
25 internautes sur 26 ont trouvé ce commentaire utile 
Excellent for Teleselling Professionals 14 août 2000
Par John - Publié sur Amazon.com
Format: Broché
This book covered the entire sales process from preparing for the call, voice and stress exercises to selling tactics, objection handling and follow-up procedures for repeat business. The book was well written in a logical format and followed logical thinking in regard to how you would go about organizing your day. It also demonstrated the best approach to sales and how I want to be treated as a customer. Original sources of information were very well referenced. It's nice to see more of a trend of relationship building and getting away from the stereotypical "used car salesman" hard line approach to sales. The book was a relatively quick read (about 15 hours). The one thing I did not like about the book, was the last 4 chapters. It sounded like the dreaded "info-mercial" you see on late-night TV or the latest get-rich-quick MLM scheme you get with your home junk mail. Unfortunately, for me, it burst my bubble on the professionalism of the authors. They could have left that out and left the reader on a high note. All in all, I was impressed with the quality and accuracy of the writing.
10 internautes sur 11 ont trouvé ce commentaire utile 
A complete guide for beginner and pro alike. 16 septembre 1998
Par Un client - Publié sur Amazon.com
Format: Broché Achat vérifié
After 6 years of telemarketing very successfully, I felt I was ready to write my own book - until this one came along! If I was going to write a telemarketing book, I wouldn't have come close to the beauty of this book. Everything is covered here. There are sections relating to script writing, using the proper words, setting up a productive workspace, getting out of a slump and increasing the business you have from your existing customers. The philosophy advocated in this book is decidedly different from the way most telemarketers have been taught to sell. What worked 10 years ago doesn't work today. This book will update you so you can sell - honestly - in the 90's. You will find many different money making tips in this book. It will pay for itself your first day on the phone. Go for it!
6 internautes sur 8 ont trouvé ce commentaire utile 
If you sell, you need this book 2 octobre 1998
Par Un client - Publié sur Amazon.com
Format: Broché
Today's high tech selling environment almost requires skills in "indirect" selling. This is a great collection of useful ideas that all sales reps can use. I am recommending it to our world wide sales team.
9 internautes sur 13 ont trouvé ce commentaire utile 
Professional, practical advice that works 27 juillet 1999
Par Un client - Publié sur Amazon.com
Format: Broché
This book is easy to read. It has excellent advice to improve teleselling skills in a professional manner. It's realistic, it's motivating and it's packed with ideas you can adopt and adapt to your own style. The ideas really work and you are proud to use them.
1 internautes sur 1 ont trouvé ce commentaire utile 
Good Content, But Terribly Read Audio Book 23 mai 2013
Par Matthew Leber - Publié sur Amazon.com
Format: MP3 CD Achat vérifié
This book seems to have good content, but the audiobook version is stilted and poorly read. It seems that the person doing the reading is so focused on pronunciation that they make it really hard to listen to.
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