Book Description
Big-name companies and podcasters throughout the United States and thousands of faithful listeners around the world will tell you that Michael W. Geoghegan ("Reel Reviews-Films Worth Watching" and GigaVox Media) and Dan Klass ("The Bitterest Pill" and JacketMedia.com) know how to put together compelling and engaging shows that people come back to week after week. These two pros will guide you through everything including developing your raw podcast ideas to selecting equipment, creating your podcast (including incorporating music, professional production techniques, and audio- and video-editing secrets), and mobilizing and growing an audience.
Plenty has changed since the best-selling first edition of this book, and Michael and Dan bring you all the latest and greatest information on production, distribution, and marketing from the world of audio and video podcasting. Nearly 50 pages of new material and hundreds of updates make this the most complete and up-to-date book on podcasting imaginable.
Between Michael's uncanny business and marketing sense and Dan's nearly two decades in the entertainment industry, these authors have the experience to back up their advice on what it takes to elevate your podcast to a professional level. Podcast Solutions gives you not only what you'll need to know about podcasting but also the insider's view on the business of new-media production and marketing.
Whether you want to use podcasting to inform, educate, entertain, or inspire, whether you are a complete novice or an experienced professional, Podcast Solutions is the guide you need.
