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Salesforce CRM: The Definitive Admin Handbook Second Edition
 
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Salesforce CRM: The Definitive Admin Handbook Second Edition [Format Kindle]

Paul Goodey

Prix conseillé : EUR 26,77 De quoi s'agit-il ?
Prix éditeur - format imprimé : EUR 46,00
Prix Kindle : EUR 18,14 TTC & envoi gratuit via réseau sans fil par Amazon Whispernet
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Descriptions du produit

Présentation de l'éditeur

In Detail

Salesforce CRM: The Definitive Admin Handbook is the complete guide to implementing Salesforce CRM. Whether you are looking to enhance the core features or you have already started customizing your Salesforce CRM system and are looking for guidance on advanced features. This book will show you how to get maximum benefit from this exciting product.

Salesforce CRM is a market-leading customer relationship management (CRM) application that is accessed over the Internet. The CRM application provides facilities to manage sales projections and orders, marketing plans, business process automation and collaboration, service and support, and data analytics. The application greatly enhances a company’s sales performance, improves team work and collaboration, and provides a robust customer relationship management strategy for an organization.

Salesforce CRM: The Definitive Admin Handbook has been updated for the Spring '13 release and gives you all the information you need to administer this powerful CRM application.

The book begins with the setup of users and security settings and then progresses to configuration, data management, and data analytics. Finally, the book covers the ways in which the core platform can be further extended and enhanced.

Focused on the needs of the enterprise, this book provides a solution-driven approach for both business and IT specialists to get the most from the Salesforce CRM application. It begins with setting up of organization-wide features that affect the look-and-feel of the application. We will then move on to data management, analytics, process automation and approval mechanisms are then covered, along with the functional areas of Sales Cloud, Service Cloud, Marketing Cloud, and Salesforce Chatter. Finally, we will look into the methods used to further enhance the system and to improve the return on investment from the application.

After reading Salesforce CRM: The Definitive Admin Handbook, you will feel comfortable with the administration features within Salesforce CRM and will have been presented with real-world scenarios to improve the setup and avoid some common pitfalls.

Approach

A practical guide which will help to discover how to setup and configure the Salesforce CRM application. It offers solutions and practical examples on how to further improve and maintain its functionality with clear systematic instructions. Being highly organized and compact, this book contains detailed instructions with screenshots, diagrams, and tips that clearly describe how you can administer and configure complex Salesforce CRM functionality with absolute ease.

Who this book is for

This book is for administrators who want to develop and strengthen their Salesforce CRM skills in the areas of configuration and system management. Whether you are a novice or a more experienced admin, this book aims to enhance your knowledge and understanding of the Salesforce CRM platform and by the end of the book, you should be ready to administer Salesforce CRM in a real-world environment.

Biographie de l'auteur

Paul Goodey

Paul Goodey is the author of Salesforce CRM Admin Cookbook by Packt Publishing.

He has over 15 years' experience in developing web-technology solutions for companies of all sizes across a variety of industries, and has been building solutions with Salesforce CRM since 2006.

Paul has enjoyed a variety of roles while working with Salesforce CRM, having worked as a developer, business analyst, consultant, and as a system administrator to provide solutions for both in-house and consultancy-based end-users.

Based in the UK near London, Paul's professional qualifications include Salesforce.com Certified Developer DEV-401. In his spare time, he is a keen runner, having run several marathons and half-marathons since 2001.

Paul is a keen and active member of the salesforce.com administrator and developer online community and can be found at LinkedIn at http://www.linkedin.com/in/paulgoodey.


Détails sur le produit

  • Format : Format Kindle
  • Taille du fichier : 15748 KB
  • Nombre de pages de l'édition imprimée : 428 pages
  • Pagination - ISBN de l'édition imprimée de référence : 1782170529
  • Editeur : Packt Publishing; Édition : 2nd Revised edition (24 juillet 2013)
  • Vendu par : Amazon Media EU S.à r.l.
  • Langue : Anglais
  • ASIN: B00E5DH4N4
  • Synthèse vocale : Activée
  • X-Ray :
  • Classement des meilleures ventes d'Amazon: n°133.414 dans la Boutique Kindle (Voir le Top 100 dans la Boutique Kindle)
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Commentaires en ligne 

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Amazon.com: 4.4 étoiles sur 5  5 commentaires
4 internautes sur 4 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 Essential reading for Salesforce admins 11 octobre 2013
Par Mick - Publié sur Amazon.com
Format:Format Kindle|Achat vérifié
While the Salesforce site is full of information, this book provides an ordered perspective for an administrator. I find that I now get much more out of the online materials having worked through this book.
3 internautes sur 3 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 Great book - great resource. 26 novembre 2013
Par M. Haider - Publié sur Amazon.com
Format:Broché|Achat vérifié
Very helpful book. I would recommend this to people who are "beginners" with Salesforce. Those of you who attend the dreamforce sessions etc may have limited use for this book though. It is a definitely value resource to have on hand regardless.
3 internautes sur 4 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 Excellent book to learn Salesforce.com 29 octobre 2013
Par Ankur Chopra - Publié sur Amazon.com
Format:Broché
The book follows a sequential/Logical approach in defining the chapters, anyone with little or advance knowledge will understand the Salesforce.com concepts.

Recommended to people who are looking to take their ADM 201 Exam.
2 internautes sur 3 ont trouvé ce commentaire utile 
2.0 étoiles sur 5 just ok 13 janvier 2014
Par Melanie - Publié sur Amazon.com
Format:Broché|Achat vérifié
Not the most useful resource I own on Salesforce. It was less robust than I expected and hoped it would be
2 internautes sur 3 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 Very useful! 29 octobre 2013
Par Lisa Stokoe - Publié sur Amazon.com
Format:Broché
As a sales force admin, I found this book very useful. The instructions were clear and the illustrations were very good. The book was laid out well. I look forward to the next edition.
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