Présentation de l'éditeur
This book flies in the face of the traditional success and self-help genre, using humour and true-life stories to show why being nice gets you nowhere and why you have to be self-centred, tough, ruthless and unpredictable to be successful. It is the ultimate self-help handbook for people who too nice for their own good.
Adrian Maile has written an incisive book that explores how people really become successful in our competitive modern world. Forget what you have read in all those other get rich quick self-help books. His secret habits include over 100 techniques that successful people use to better their own position and to beat others that compete against them. Using wit and real-life examples of people in the public-eye, readers will learn why being nice will get them nowhere, what to do more of and how to defend themselves against bastards working against them.
Book Description
Most successful people have no qualms about being a bastard and are more successful because of that.
You wish you could be more like them, don't you?
This book:
Will change your mind about what you have to do to be successful
Will open opportunities for success beyond your wildest dreams
Have you laughing all the way to the bank.
You will learn:
Just how much of a bastard you and others are
How to exploit your limited talents and resources to be successful in the real world
Why being nice gets you nowhere
The secret behaviours that successful bastards use to get wealthy, powerful and happy:
20 ways to be more of a bastard when you need to be
100 techniques to apply to make you a more powerful, wealthy and successful bastard
When to ease off and how to get out of trouble
That you can be a bastard and be very happy and well-liked.
You will have fun:
Realising the absurdity of how being more of a bastard will make you more popular and successful
Measuring your progress on the Bastardometer
Measuring how much of a bastard other people are
Reading about how famously successful bastards really made their fortunes.

