Présentation de l'éditeur
Spiral Dynamics introduces a new model for plotting the enormous economic and commercial shifts that are making contemporary business practice so complex and apparently fragmented. Focusing on cutting-edge leadership, management systems, processes, procedures, and techniques, the authors synthesize changes such as:
- Increasing cultural diversity.
- Powerful new social responsibility initiatives.
- The arrival of a truly global marketplace.
This is an inspiring book for managers, consultants, strategists, and leaders planning for success in the business world in the 21st century.
Book Description
From the boardrooms of big business to the streets of the inner city, from the south side of Chicago to apartheid South Africa, Dr. Don Beck has taught people at all levels how to stop clashing and start communicating. His method is called Spiral Dynamics Integral—a revolutionary new way of perceiving human nature that lets us understand, predict, and resolve even the most difficult conflicts. In his effort to "map the genome" of the mind, Dr. Beck has created a tool he calls the Spiral, which charts the underlying reasons for virtually everything that human beings think, believe, and do. "Breaking down the 'complexity codes' that lie at the heart of a problem," he explains, "is the first step toward coming up with a real, lasting solution."
