The Boston Consulting Group on Strategy et plus d'un million d'autres livres sont disponibles pour le Kindle d'Amazon. En savoir plus

Identifiez-vous pour activer la commande 1-Click.
en essayant gratuitement Amazon Premium pendant 30 jours. Votre inscription aura lieu lors du passage de la commande. En savoir plus.
Plus de choix
Vous l'avez déjà ? Vendez votre exemplaire ici
Commencez à lire The Boston Consulting Group on Strategy sur votre Kindle en moins d'une minute.

Vous n'avez pas encore de Kindle ? Achetez-le ici ou téléchargez une application de lecture gratuite.

The Boston Consulting Group on Strategy: Classic Concepts and New Perspectives [Anglais] [Relié]

Carl W. Stern , Michael S. Deimler
4.5 étoiles sur 5  Voir tous les commentaires (2 commentaires client)
Prix : EUR 34,71 Livraison à EUR 0,01 En savoir plus.
  Tous les prix incluent la TVA
o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o
Il ne reste plus que 2 exemplaire(s) en stock (d'autres exemplaires sont en cours d'acheminement).
Expédié et vendu par Amazon. Emballage cadeau disponible.
Voulez-vous le faire livrer le jeudi 21 août ? Choisissez la livraison en 1 jour ouvré sur votre bon de commande. En savoir plus.
‹  Retourner à l'aperçu du produit

Descriptions du produit

Revue de presse

"Essential reading for anyone with a serious interest in strategy." ( Long Range Planning , 40/2007)

Quatrième de couverture

A collection of the best thinking from one of the most innovative management consulting firms in the world For more than forty years, The Boston Consulting Group has been shaping strategic thinking in business. The Boston Consulting Group on Strategy offers a broad and up–to–date selection of the firm′s best ideas on strategy with fresh ideas, insights, and practical lessons for managers, executives, and entrepreneurs in every industry. Here′s a sampling of the provocative thinking you′ll find inside: "You have to be the scientist of your own life and be astonished four times:at what is, what always has been, what once was, and what could be." "The majority of products in most companies are cash traps . . . .[They] are not only worthless, but a perpetual drain on corporate resources." "Use more debt than your competition or get out of the business." "When information flows freely, reputation, more than reciprocity,becomes the basis for trust." "As a strategic weapon, time is the equivalent of money, productivity,quality, even innovation." "When brands become business systems, brand management becomes far too important to leave to the marketing department." "The winning organization of the future will look more like a collection ofjazz ensembles than a symphony orchestra." "Most of our organizations today derive from a model whose original purpose was to control creativity." "Rather than being an obstacle, uncertainty is the very engine of transformation in a business, a continuous source of new opportunities." "IP assets lack clear property lines. Every bit of intellectual property you can own comes with connections to other valuable innovations."

Biographie de l'auteur

Carl W. Stern has been with BCG for thirty–two years. He was the CEO of BCG from 1997 to 2003 and presently serves as co–chairman of the board. He holds an MBA from Stanford Business School. Michael S. Deimler is a Senior Vice President in the Atlanta office of BCG and the leader of its strategy practice. He holds an MBA from The Wharton School. The Boston Consulting Group was founded in 1963 and now has sixty–one offices in thirty–six countries. For more information, please visit:
‹  Retourner à l'aperçu du produit