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The Craft Beer Revolution: How a Band of Microbrewers Is Transforming the World's Favorite Drink [Anglais] [Relié]

Steve Hindy

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The Craft Beer Revolution Over the past thirty years craft beer has exploded in growth. Today, there are over 2,400 craft breweries in the US, and their influence is spreading globally. Steve Hindy, cofounder of the Brooklyn Brewery, tells the inside story of how a band of microbrewers came together to become one of America's great entrepreneurial triumphs.

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1 internautes sur 1 ont trouvé ce commentaire utile 
2.0 étoiles sur 5 Solipsistic Bore 18 août 2014
Par Joel Graber - Publié sur
Format:Relié|Achat vérifié
Craft brewing over the past few decades, challenging the prevailing market and American tastes, is a potentially interesting topic, but the vitality of the evolution isn't realized here. Hindy's survey is flat. Much of the book is about jockeying for power in various trade organizations, since the sixties, and inside-baseball about craft brewers' relationships with distributors, leaving the reader uninvolved. The rest consists of vignettes about numerous small producers, but many are omitted, such as Harpoon in the Boston Seaport District. Hindy's lifelong grudge against Sam Adams is a tedious theme throughout. Strangely, there's very little about beer per se. The book is basically a vanity project. More useful than these 200+ pages would be a short list of beers such as MillerCoors' Blue Moon launched to counter genuine craft brews.
1 internautes sur 1 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 Well Written. Entertaining. Informative. 12 juillet 2014
Par John Gillespie - Publié sur
Format:Relié|Achat vérifié
The story has been told enough times by enough authors at this point that I respect Hindy for inserting more of his own personal views and telling the readers something we haven't already heard. Some may not like the political aspects of the book, but its a key part of the story and probably one of the most important things for today's beer consumers and craft beer enthusiasts to know.
1 internautes sur 1 ont trouvé ce commentaire utile 
4.0 étoiles sur 5 Despite the politics, this is a Excellent book 27 mai 2014
Par Aaron - Publié sur
Format:Format Kindle|Achat vérifié
If i had to sum it up, about 75-85% of this book is fantastic. It shows a lot of the drama and issues that came up as the craft beer industry evolved from a impossible dream into a real, honest-to-god- industry (as opposed to just a simple nitch market), and it all comes from the view of one of the craft beer industries most central figures, the co-founder of the Brooklyn brewing company.

Of course, that last part is this books greatest weakness: the authors point of view. Even though he portrays events fairly evenly, its not a truly objective history of craft beer, as the author gets up on his soap box quite a few times (especially at the end), and most of it is railed at the Boston Brewing Company and Jim Koch (in particular). This was not as bad as I thought it was going to be however...... In fact, in most of the book he paints Jim as a rather misunderstood person (ex, showing that all evidence points to the fact that his companies medals where won fair and square, his dedication to the industry and passion for his business, and his regrets of alienating many of the smaller brewers in the industry). In short the book seems to show that a lot of the flack that Jim has gotten in the past is not earned, but seems to portray a negative view of the company's future (ex, saying that he feels that Jim wants to own the craft beer revolution and his need to have an enemy with big beer).

Its a bias, and to read the book properly you ahve to know that its their so you can think about his opinions as he goes along and come up with your own.........but does this make the boo ka bad buy?

not at all. its a highly recommended book that I feel needs to be in any brewers or beer lovers library. Its especially useful if you ever have to talk craft beer history in a bar and want something that gets the record straight.

it also works as a GREAT companion to Ambitious brew, and reading one after the other is highly recommended.

If the book wasn't so opinionated, I would had given it 5 stars.
Highly recommended. Check it out for yourself
3 internautes sur 4 ont trouvé ce commentaire utile 
2.0 étoiles sur 5 Good stories. Horribly written. 9 juillet 2014
Par Hays Atkins - Publié sur
Interesting history about an industry dear to my heart. That said, the writing is horrendous and the editor should be banned. I kept putting the book down because it is so incongruous. Reads like it was slapped together. Perhaps trying to beat another author to market?
5.0 étoiles sur 5 an excellent behind the scenes look 24 juillet 2014
Par kuya pat - Publié sur
An excellent behind the scenes look at what craft brewers are up against now. The beginning of the book follows some breweries from across the country and how they started out. My first thought (and review) questioned why bother to retell these stories already told so well by The Audacity of Hops? My knee jerk reaction to the first half of this book is a very successful author is using a book to get back at people, but after thinking about it further I came to the conclusion that Hindy was actually just telling it like he saw it and that his point of view was quite useful in understanding what is actually going behind the scenes between the craft brewers, and the distributers, and big beer. Hindy gave some real insights into the reality of what distributers were and still are up against in trying to avoid the wrath of big beer, while they slowly came to the conclusion that there's plenty of money to be made repping for the smaller craft brewers. Hindy also gave a pretty fair presentation of how big beer reacted to the craft brewers. Contrary to a review that said the writing was poor, I disagree. Hindy writes well and tells a good story. The behind the scenes story is not that pleasant in some ways. There was some petty squabbling among brewers themselves and the organizations involved until finally a mature respect developed that ultimately led to small craft brewers having a good organization fighting for them, and the begrudging respect of big beer. I still think most of this story was told quite well by The Audacity of Hops, but there's nothing like an insider doing his best to explain it to us. Hindy presents plenty of craft brewers 3 dimensionally, and some of them get some well deserved praise for fighting quietly behind the scenes to protect all of the small brewers, and some others are also presented, such as Koch, who is treated fairly sympathetically, but yet still comes off as distant. Charlie Papazian and Michael Jackson are presented here as decent likeable guys who did so much to make it all happen. If anyone is wondering why a particular great brew isn't on their store shelves, this explains it. Contrary to another review, I think it is Hindy's opinions that are the very reason to write a story otherwise already written. His vantage point is important and insightful.
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