The Design of Everyday Things [Anglais] [Broché]

Anyone who designs anything to be used by humans--from physical objects to computer programs to conceptual tools--must read this book, and it is an equally tremendous read for anyone who has to use anything created by another human. It could forever change how you experience and interact with your physical surroundings, open your eyes to the perversity of bad design and the desirability of good design, and raise your expectations about how things should be designed. --Ce texte fait référence à une édition épuisée ou non disponible de ce titre.

Anybody who has ever complained that "they don't make things like they used to" will immediately connect with this book. Norman's thesis is that when designers fail to understand the processes by which devices work, they create unworkable technology. Director of the Institute for Cognitive Sciences at University of California, San Diego, the author examines the psychological processes needed in operating and comprehending devices. Examples include doors you don't know whether to push or pull and VCRs you can't figure out how to program. Written in a readable, anecdotal, sometimes breezy style, the book's scholarly sophistication is almost transparent. Gregg Sapp, Idaho State Univ. Lib., Pocatello
Copyright 1988 Reed Business Information, Inc. --Ce texte fait référence à l'édition Relié .

...makes a strong case for the needlessness of badly conceived and badly designed everyday objects...[T]his book may herald the beginning of a change in user habits and expectations, a change that manufacturers would be obliged to respond to. Button pushers of the world, unite. --Ce texte fait référence à une édition épuisée ou non disponible de ce titre.

"This book is a joy--fun and of utmost importance."

"This book is a joy -- fun and of the utmost importance." -- Tom Peters. --Ce texte fait référence à une édition épuisée ou non disponible de ce titre.

Donald Norman's best-selling plea for user-friendly design, with more than 175,000 copies sold to date, is now a Basic paperback.

First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them.

The Director of the Institute for Cognitive Science at the University of California hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. --Ce texte fait référence à une édition épuisée ou non disponible de ce titre.

Anyone who designs anything to be used by humans--from physical objects to computer programs to conceptual tools--must read this book, and it is an equally tremendous read for anyone who has to use anything created by another human. Softcover.

A popular, entertaining, and insightful analysis of why some products satisfy customers while others only frustrate them. "This book is a joy -- fun and of the utmost importance." -- Tom Peters.

B & W photographs and illustrations throughout.

Previously published as "The Psychology of Everyday Things" (ISBN: 0465067093). --Ce texte fait référence à une édition épuisée ou non disponible de ce titre.

"This book is a joy -- fun and of the utmost importance." -- Tom Peters. --Ce texte fait référence à une édition épuisée ou non disponible de ce titre.

Donald A. Norman is co-founder of the Nielsen Norman Group, an executive consulting firm that helps companies produce human-centered products and services. He is also Professor of Computer Science at Northwestern University and the author of Things That Make Us Smart, Memory and Attention, and The Invisible Computer.