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The Product Manager's Survival Guide: Everything You Need to Know to Succeed as a Product Manager [Anglais] [Relié]

Steven Haines

Prix : EUR 14,67 LIVRAISON GRATUITE En savoir plus.
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Description de l'ouvrage

1 juin 2013

FORGE A POWERFUL STRATEGY TO BECOME A PRODUCT MANAGER WHO DELIVERS RESULTS

The world of business is moving at breakneck speed. More is being demanded of everyone--with fewer resources than ever. In no profession is this more apparent thanProduct Management.

Written by one of today's leading Product Managementthought-leaders, Steven Haines, The Product Manager's Survival Guide provides best practices, practical on-the-job advice, and a step-by-step blueprint for succeedingin Product Management. Whatever your level of experience--whether you're a novice product manager or seasoned ProductManagement leader--you’ll find everything you need to make consistent positive impacts on your business.

With this practical guide in your hands, you have the most powerful tool available for increasing your productivity quickly and dramatically--in a way that is noticeable and measurable.

The Product Manager's Survival Guide is conveniently organized into four sections:

  • I. Getting Your Bearings: Map out your plan to begin the journey to success
  • II. Learning the Product's Business: Go beyond features and functions to become the product expert, customer advocate, and domain expert
  • III. Getting Work Done: Synchronize and orchestrate the work of others to help everyone maintain focus on company goals
  • IV. Moving Forward: Round out your experience to take the next critical steps in your Product Managementcareer

The only way to excel as a product manager is to develop a strategy for the long run. Start formulating one now and you will be well ahead of your competition--internally and externally. The Product Manager's Survival Guide gives you the tools and insight you need to start putting the pieces in place now--so you cansucceed well into the future.


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Biographie de l'auteur

Steven Haines is the founder of Sequent Learning Networks and The Product Management Executive Board. Sequent Learning Networks is a global training and advisory services firm based in New York City. Its mission is to help its clients improve the structure and function of Product Management so they can produce great products. The Product Management Executive Board is a professional association of senior executives who share a common bond in their quest for product excellence. Steven’s books serve as foundational bodies of knowledge and Product Management best practices for product managers, product leaders, and executives across the corporate landscape.

Steven spent more than two decades in corporate leadership roles in industries as diverse as wholesale industrial products, intimate apparel, medical products, communications, and software & technology. Further, he spent twelve years as an adjunct professor at Rutgers University’s business school.


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Amazon.com: 4.6 étoiles sur 5  9 commentaires
6 internautes sur 7 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 Just what I need as a new Product Manager 25 juin 2013
Par Dave Flanagan - Publié sur Amazon.com
Format:Relié
I started as a product manager a few months ago and wish I had this book from the beginning. The Kindle edition has been really useful for distilling down all the information in the Desk Reference into what I *really* need to know to get going.
2 internautes sur 2 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 Insightful 25 mars 2014
Par Nisa Chavez Taylor - Publié sur Amazon.com
Format:Format Kindle
This book gave me a detailed high level look into what product management is and what kind of roles and responsibilities a product manager would have. This reference also provided practical advice and worksheet-like templates as a guide for the new PM.
2 internautes sur 2 ont trouvé ce commentaire utile 
4.0 étoiles sur 5 Very good introduction to product management 23 mars 2014
Par KB - Publié sur Amazon.com
Format:Format Kindle|Achat authentifié par Amazon
This is a very good introduction to product management. I highly recommend it if you don't have time to read the product management reference book of the same author
4 internautes sur 5 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 Key Resource for established product managers as well as those new to the field 25 septembre 2013
Par Michael R. Sanders - Publié sur Amazon.com
Format:Relié|Achat authentifié par Amazon
Thoroughly enjoying the survival guide. I bought this when it first came out and bought 15 copies for other members of our Product Manager community. Its a great read not only with useful guidance on how to be a more effective product manager, but sets the stage of what are the critical elements of the role and why they are so important to the success of the role. Highly recommended.
4 internautes sur 5 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 Real World Advice, 5 Stars 10 septembre 2013
Par Marko Z. - Publié sur Amazon.com
Format:Relié
I just finished reading "The Product Manager's Survival Guide" and I must say that it is a great read for anyone who wants to take their profession as a Product Manager seriously. The way Steven Haines writes is so fluid and easy to read, it feels like he is in the room with you explaining everything step by step.
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