Présentation de l'éditeur
To really gain an insight into how Winston managed WW2 you need to read the many thousands of memos he wrote during the war. Churchill's memoirs are packed full of stories and information, however, they were written in the rosy glow of victory. The memo's tell the real story, written in the heat of the moment they provide a lasting imprint of who Churchill really was and more importantly for my book, how he went about saving the west from an unspeakable tyranny.
By stating that Churchill is an American Idol clearly I am not referring to the popular TV show. Every day across America Churchill is quoted in a thousand different ways and used as a source of inspiration and reference in a thousand more. Blogs, Newspapers, TV, Radio, there are more books written about Churchill than just about any other figure through the ages. His popularity increases with each passing year as new generations of Americans discover one of the great icons of history.
To be clear, this is a business focused book with a twist. The subtitle of the book states "The X-Factors that prove the greatest Briton had talent". Churchill had the X-Factor, there was something about Winston that marked him out as special. Easy to say, challenging to detail. Over the next 250 pages I will share those X-Factors I have identified from my years studying Churchill's approach to running the war in a way that enables the reader to transfer these skills into modern business. I would like to think that I have achieved this feat whilst delivering a thoroughly entertaining and informative read, with a few surprises thrown in for good measure.
By stating that Churchill is an American Idol clearly I am not referring to the popular TV show. Every day across America Churchill is quoted in a thousand different ways and used as a source of inspiration and reference in a thousand more. Blogs, Newspapers, TV, Radio, there are more books written about Churchill than just about any other figure through the ages. His popularity increases with each passing year as new generations of Americans discover one of the great icons of history.
To be clear, this is a business focused book with a twist. The subtitle of the book states "The X-Factors that prove the greatest Briton had talent". Churchill had the X-Factor, there was something about Winston that marked him out as special. Easy to say, challenging to detail. Over the next 250 pages I will share those X-Factors I have identified from my years studying Churchill's approach to running the war in a way that enables the reader to transfer these skills into modern business. I would like to think that I have achieved this feat whilst delivering a thoroughly entertaining and informative read, with a few surprises thrown in for good measure.
