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American Still Life: The Jim Beam Story and the Making of the World′s #1 Bourbon (Anglais) Relié – 5 septembre 2003
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Description du produit
Revue de presse
"...It′s a fascinating glimpse of American political history..." (Drinks International, December 2003)
"...It′s a fascinating glimpse of American political history..." ( Drinks International, December 2003)
Présentation de l'éditeur
American Still Life tells the intertwined true stories of America′s favorite whiskey and the family dynasty that produces it to this very day. Jim Beam is the world′s top–selling bourbon whiskey, with sales of over five million cases per year. Not a day has passed in the 207 years of Jim Beam′s existence when a Beam family member has not been master distiller. Dedicated to quality, and dedicated to the family legacy, the Beams have shepherded their particularly American spirit to the top of their industry. And they′ve done it in an industry beset by challenges, from government regulation and prohibition, to changing consumer tastes, to fierce new global competition. By creating a brand of unparalleled quality and consistency, and by tying the success of their product with the good name of the family, the Beams have established a lasting legacy as perhaps one of the greatest family business dynasties in American history. Not just a simple history of "America′s native spirit" (so named by an act of Congress in 1964) or a simple family history, American Still Life is a story of business success based on quality and attention to detail, constant innovation, revolutionary branding and advertising, and adaptation to the business environment.
F. Paul Pacult (Walkill, NY) is recognized the world over as his generation′s most accomplished and respected authority on beverage alcohol. He has written for many magazines, including Playboy, Wine and Spirits, Connoisseur, Whisky, Drink, Men′s Journal, Cheers, Country Inns, Travel and Leisure, Bon Appetit, Decanter, and Food and Wine. Among his many accomplishments, he has hosted and coproduced two syndicated talk–radio programs and served as the primary expert on whiskey, beer, and wine for the History Channel documentary America Drinks: History in a Glass.
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Commentaires client les plus utiles sur Amazon.com
One of the staples of the Bourbon scene is, of course, the fine products from Jim Beam. As much an American success story as any others you could name, the Beam family took the Bourbon industry and, as documented in this book, pretty much bent it to it's will. But they did so not via soap-opera-style intrigue and backstabbing, but through honest and forthright dealings with both their peers and the public. While members such as Booker Noe inject some relief, overall the portrait is that of a steady and patient family, willing to do things right without rushing or cutting corners...a necessary philosophy for success in the Bourbon world.
The writing is clear and approachable, with logical organization and evidence of meticulous research. Pacult is to be commended on what I think is the definitive work on both the family and the product they create. Part industry manual, part dynastic biography, this book hits to a number of bases and hits well. It is not a jiffy-read insta-published book. No this, like the spirit that inspired it, deserves to be savored and enjoyed.
This ain't just about makin' whiskey. Indeed, Pacult well knows what goes on inside those aging barrels, and he doesn't let the wine and spirits connoisseur down with the technical side, and artistic side, of making great bourbon. For me, this book is more about Jim Beam, the legend! Pacult does a wonderful job in bringing history - and the present day human condition - to life!
Love the stories about ole Booker noe