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Beyond Bullet Points, 3rd Edition: Using Microsoft PowerPoint to Create Presentations That Inform, Motivate, and Inspire (Anglais) Broché – 15 avril 2011

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3,7 étoiles sur 5 108 commentaires provenant des USA

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Description du produit

Présentation de l'éditeur

Unlock the amazing story buried in your presentation—and forget boring, bullet-point-riddled slides forever! Guided by communications expert Cliff Atkinson, you’ll walk you through an innovative, three-step methodology for increasing the impact of your presentation. Discover how to combine classic storytelling techniques with the power of visual media to create a rich, engaging experience with your audience. Fully updated for PowerPoint 2010, and featuring compelling presentation examples from classroom to boardroom, this book will help transform your presentations—and your business impact!

Biographie de l'auteur

Critically praised author and presentation expert Cliff Atkinson is revolutionizing the way people use Microsoft PowerPoint to communicate. He is a popular keynote speaker and consultant—teaching his innovative three-step method to Fortune 500 companies, law firms, government agencies, and business schools.

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Amazon.com: 3.7 étoiles sur 5 108 commentaires
23 internautes sur 23 ont trouvé ce commentaire utile 
2.0 étoiles sur 5 Lasting value but degraded presentation 18 novembre 2011
Par Mack90 - Publié sur Amazon.com
Format: Broché Achat vérifié
I've been a BBP fan since the first edition in 2005. The second edition in 2007 was a significant update and refinement. The latest, 2011 edition, is not worth buying if you already have the second edition -- the information is essentially the same but the 2011 is printed on cheap paper and the contrast between text and background for most of the illustrations is lousy, e.g. black text on a dark grey background, white text on a light grey background. I found it very difficult to read. The online version (O'Reilly Safari Books OnLine) is slightly better because it allows you to magnify the low contrast images which makes them slightly more legible. Thankfully, access to the online version is included with the ink-on-paper book free via a scratch-off, lottery ticket-type insert at the back of the book. If I had to do it again, I'd skip the paper book from Amazon and just purchase electronic access via O'Reilly. This version is more legible and you can print important pages that you might want hard copies of to highlight, mark-up, etc.
1 internautes sur 1 ont trouvé ce commentaire utile 
4.0 étoiles sur 5 Powerful for the presenter 17 mai 2014
Par Kevin - Publié sur Amazon.com
Format: Broché Achat vérifié
My boss's boss recently told me that our organization's presentations are boring data dumps that make her wish she was somewhere other than there listening but not really hearing or caring about this slide and dreading the next. She suggested that since I was going to be doing a lot of presentations in the future I should avoid that method and do better presentations. I immediately sought advice from our best presenter and learned that his method came from his gut feelings about what worked better. He has good instincts but to codify what he explained I decided to buy a book to learn why his approach works. The closest book with an effective explanation I could find is "beyond bullet points". It captured and expanded on the instinct my new mentor explained so that I could now understand how to use the slides to supplement the story and how to interweave the data so the whole presentation is more meaningful and memorable. I recommend this book to anyone looking for more of an answer on how to improve their presentations and eliminate the data dump in bullet points.
2 internautes sur 3 ont trouvé ce commentaire utile 
2.0 étoiles sur 5 I try and try to like this book 16 juillet 2015
Par Kimberly - Publié sur Amazon.com
Format: Broché Achat vérifié
I don't understand the enthusiasm for this book. Every time I open it, I find myself begging it to get to the point already. If the author got to the point in a reasonable amount of words, I'd be reviewing a bulleted list. It's, well, here is a sample: Advertisers are well aware of Aristotle's ideas and techniques of storytelling and persuasion, because at its essence, every advertisement is a persuasive story. Whether you look up at a billboard, open a magazine, or watch television, you're seeing a mini-story built on the fundamentals of persuasion. Each advertisement has a singular goal in mind: to persuade you to do something - usually, to buy a product. To persuade you, an advertiser will use the most current and sophisticated blend of multimedia possible. But beneath the media mix are the same classical story elements you've been working with in Act 1 of the story template: the clarifying questions where, when, who, what, why, and how. As in a PowerPoint presentation, the protagonist of an advertisement is usually the audience - in this case, you - because the advertiser's goal is to persuade you to buy or think something new. So if you're watching a commercial for a laundry detergent, you can compare the questions your audience silently asks of you five Act 1 scenes to what you see on TV, something like this:
--Where are we, and when is it? (I'm home, and it's the afternoon.)
--Who are we in this setting? (I'm a person getting ready to go out for the evening.
1 internautes sur 1 ont trouvé ce commentaire utile 
4.0 étoiles sur 5 You think you know PowerPoint 21 janvier 2013
Par AskNick - Publié sur Amazon.com
Format: Broché Achat vérifié
As a student I have created numerous presentations using PowerPoint. However, after reading this little gem I have found that my presentations have more substance and a lasting impression on the audience.

This book speaks very little about HOW to navigate PowerPoint but rather how to create a presentation with a distinct message. If you use PowerPoint to sell products or services I would recommend this book as it helps you move from simply presenting information to engaging your audience.

As an added bonus, the book comes with a free online resource that will help you craft your presentation using Word documents and leveraging story-boarding techniques.
1 internautes sur 1 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 Great for Presentation Education 24 juillet 2014
Par Alex Hadesty - Publié sur Amazon.com
Format: Broché Achat vérifié
It has been some time since I have utilized Beyond Bullet Points, but this is one text book that kept with me. The point of the book is to help a presenter get their point across to the audience through Powerpoint presentations, and the book does this well. I am sure there are editions other than this one at this point, and I would definitely recommend looking into them in order to keep up to date. Starting with this book is a great idea due to its simplicity.
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