• Tous les prix incluent la TVA.
Il ne reste plus que 8 exemplaire(s) en stock (d'autres exemplaires sont en cours d'acheminement).
Expédié et vendu par Amazon. Emballage cadeau disponible.
Business Stripped Bare: A... a été ajouté à votre Panier
+ EUR 2,99 (livraison en France métropolitaine)
D'occasion: Bon | Détails
Vendu par -betterworldbooks-
État: D'occasion: Bon
Commentaire: Le dos et les coins peuvent montrer des signes d'usure. Les pages peuvent inclure des notes et quelques signes de feutre. Sous garantie de remboursement complet. Plus de plus d'un million clients satisfaits!
Vous l'avez déjà ?
Repliez vers l'arrière Repliez vers l'avant
Ecoutez Lecture en cours... Interrompu   Vous écoutez un extrait de l'édition audio Audible
En savoir plus
Voir les 3 images

Business Stripped Bare: Adventures of a Global Entrepreneur (Anglais) Broché – 2 juillet 2009

3.0 étoiles sur 5 1 commentaire client

Voir les 21 formats et éditions Masquer les autres formats et éditions
Prix Amazon
Neuf à partir de Occasion à partir de
Format Kindle
"Veuillez réessayer"
Relié
"Veuillez réessayer"
EUR 14,34 EUR 0,74
Broché
"Veuillez réessayer"
EUR 11,23
EUR 6,37 EUR 0,49
Note: Cet article est éligible à la livraison en points de collecte. Détails
Récupérer votre colis où vous voulez quand vous voulez.
  • Choisissez parmi 17 000 points de collecte en France
  • Les membres du programme Amazon Prime bénéficient de livraison gratuites illimitées
Comment commander vers un point de collecte ?
  1. Trouvez votre point de collecte et ajoutez-le à votre carnet d’adresses
  2. Sélectionnez cette adresse lors de votre commande
Plus d’informations

rentrée scolaire 2017 rentrée scolaire 2017

click to open popover

Offres spéciales et liens associés


Produits fréquemment achetés ensemble

  • Business Stripped Bare: Adventures of a Global Entrepreneur
  • +
  • Screw It, Let's Do It: Lessons In Life
  • +
  • Like A Virgin: Secrets They Won’t Teach You at Business School
Prix total: EUR 26,20
Acheter les articles sélectionnés ensemble

Description du produit

Revue de presse

"A timely book on business" (Daily Mail)

"An interesting read" (The Economist)

Présentation de l'éditeur

In Business Stripped Bare, Sir Richard Branson shares the inside track on his life in business and reveals the incredible truth about his most risky, brilliant and audacious deals. Discover why Virgin tried to take on one of the world's biggest superbrands, how Virgin Mobile USA holds the record as the fastest company in history to generate revenues of over one billion dollars (faster than Microsoft, Google and Amazon) and how Richard is the only person in the world to have built eight billion-dollar companies from scratch in eight different sectors.

Combining invaluable advice with the remarkable and candid inside stories of Virgin's greatest achievements, as well as some of its setbacks, Business Stripped Bare is a dynamic, inspirational and truly original guide to success in business and in life. Whether you are an executive, an entrepreneur or are just starting out, Richard strips business down to show how you can succeed and make a difference.

Aucun appareil Kindle n'est requis. Téléchargez l'une des applis Kindle gratuites et commencez à lire les livres Kindle sur votre smartphone, tablette ou ordinateur.

  • Apple
  • Android
  • Windows Phone
  • Android

Pour obtenir l'appli gratuite, saisissez votre numéro de téléphone mobile.



Détails sur le produit


Quels sont les autres articles que les clients achètent après avoir regardé cet article?

Commentaires en ligne

3.0 étoiles sur 5
5 étoiles
0
4 étoiles
0
3 étoiles
1
2 étoiles
0
1 étoile
0
Voir le commentaire client
Partagez votre opinion avec les autres clients

Meilleurs commentaires des clients

Format: Broché
Au travers de ce livre, Sir Richard Branson nous explique ce qui a fait tout le succès et l’originalité du groupe Virgin et de toutes ses filiales créées. Il nous partage sa vision de l’entrepreneuriat et tout spécialement les 7 points qui ont construit sa réussite : s’entourer de gens prêts à se battre et libres de leurs décisions, construire une culture d’entreprise solide, maitriser l’art de la communication, innover, apprendre de ces erreurs, etc.

A vous de lire maintenant…
Remarque sur ce commentaire Avez-vous trouvé ce commentaire utile ? Oui Non Commentaire en cours d'envoi...
Merci pour votre commentaire.
Désolé, nous n'avons pas réussi à enregistrer votre vote. Veuillez réessayer
Signaler un abus

Commentaires client les plus utiles sur Amazon.com (beta) (Peut contenir des commentaires issus du programme Early Reviewer Rewards)

Amazon.com: 4.0 étoiles sur 5 56 commentaires
1 internautes sur 1 ont trouvé ce commentaire utile 
4.0 étoiles sur 5 A glance at the book 2 décembre 2014
Par BD - Publié sur Amazon.com
Format: Broché Achat vérifié
Richard Branson’s book, “Business Stripped Bare: Adventures of a Global Entrepreneur,” was not a typical biography. Instead, it was an autobiographical account of Branson’s business/entrepreneurial techniques, ideas, and opinions. With the extensive experience Branson has, it’s easy to imagine that the book could get bogged down with complicated strategies and the like. However, much like Branson’s view on business, the book is simple and to-the-point. It’s split into seven sections: People, Brand, Delivery, Learning from Mistakes and Setbacks, Innovation, Entrepreneurs and Leadership, and Social Responsibility.
In “People,” Branson talks about how the people that run businesses are just as important as the people that make up the business itself, right down to the cleaning staff (he goes on to give examples of how people in low ranking positions moved up in his companies to managerial roles). He implies that, more than anything else, it is important to work with people who know who they are, more than what they know, as skills can be taught, while attitude cannot. This chapter was a superb example of how any business can be successful based on the combined efforts of different people.
In “Brand,” he talks about how he cultivated the Virgin brand. He boils it down to this: your brand is what the customers get. Whatever image you want your venture to have, whatever you want people to expect, you need to provide. However, he notes, perfection is impossible, and to remain flexible. He also provides examples about ways he has cultivated Virgin’s brand, both through how he lives his life and how his companies operate. But, most importantly, he notes that a brand is a promise that you absolutely have to follow through on, and that if you don’t define your brand, your competitors will.
The next chapter is “Delivery,” which discusses how to deliver on a brand. Branson tells several stories about how his companies went about delivering on their brand, as well as how he goes about delivering on the Virgin brand. The two most important elements, he says, are “good communication, and attention to detail.” This doesn’t mean micro-managing, though. It means that, whoever is assigned to each detail, needs to be attentive and communicate about what is happening. A key aspect of delivery, he states, is to think like an entrepreneur. Furthermore, the emotional investment of an entrepreneur in their venture(s) create an environment where cultivating and delivering on any and all promises made by the company is the top priority. He also mentions that big businesses suffer from the lack of this investment.
The next chapter, “Learning from Mistakes and Setbacks,” is a perfect example of the lemonade principle, as well as the principle of affordable loss. This was a fascinating chapter to read, as it discussed many stories of failures and shortcomings from Branson’s time as a student with a startup, all the way up to struggles with Virgin Money. He tells how his strategy of having multiple smaller businesses (he even splits them when they get too large) creates contingencies so that if one business fails, or is struggling, the whole company doesn’t go down. Similarly, he communicates that “the one thing [he] learned in business is that everyone will make mistakes.” The trick, of course, is knowing what mistakes you can afford to make, and what you can risk on the ventures. He also offers other ideas on what to do if your business does happen to fail, such as downsizing and specialization.
“Innovation” is the next chapter in the book. In this section, Branson discusses ways that innovation can happen. He uses both Virgin America and Virgin Galactic as examples, citing how they were the result of years of research, collaboration with other companies, and luck. In fact, Branson goes so far as to say that luck is extremely important in business. Not necessarily that you need to “get lucky,” however, so much as needing to take advantage of the luck you have. Most importantly, he says that innovation doesn’t have to mean “new,” it just has to mean being the best at what you’re doing. Whether breaking into a previously occupied market space, or creating your own venture, the most important thing to do is to excel at what you’re attempting more than anyone else.
In “Entrepreneurs and Leadership,” Branson discusses the benefits (and pitfalls) of an entrepreneurial mind. He states that there is a fundamental difference between “entrepreneurs and managers,” and that, while entrepreneurs are generally the driving force behind startups and young companies, they are not always suited to management. In this chapter, he gives an excellent account of Nelson Mandela, who, as he states, is an “entrepreneur, through and through.” He tells of how he and Mandela started Global Elders with Virgin Unite, as well as how Mandela used the Virgin Brand to save a fitness club that thousands of South African jobs relied on. In this chapter, it is shown that while entrepreneurship is a good motivator, too much innovation in a managerial role can bring down a company.
The final chapter is “Social Responsibility.” This is chapter, Branson talks about how it is a businessman’s responsibility to be philanthropic. “Without contribution from the business sector… what we end up with is a market of good intentions.” He tells about Virgin Unite, a non-profit created by Virgin. Branson also talks about the philanthropic endeavors of Bill Gates and Warren Buffet, and how their actions are influenced by the people they meet and the places they go.
Branson’s book is not as specific about business strategies as a textbook or classroom would be. Instead, he uses stories and examples from his experience as a businessman and an entrepreneur to let the reader draw many of their own conclusions on how best to run the business. Most of all, he preaches that, if “you care about something enough to do something about it, you’re in business.” As such, this is an excellent guide for entrepreneurs and seasoned businessmen alike.
4.0 étoiles sur 5 A Bio of the Virgin Brand 11 mai 2014
Par Bobby Debelak - Publié sur Amazon.com
Format: Broché Achat vérifié
This is less a biography of a person (which is what I thought when I picked it up) and more of a biography of the Virgin brand. Branson’s resume speaks for itself—he is one of the richest men alive and thinks about business in very practical ways. This book is a little cliche at times, and I came away with the sense that, while Branson does offer plenty of criticisms, he stops just short of the harsh ones that full disclosure demands. Nonetheless, there are real lessons here, like how to protect the downside, why to always take notes (details matter, and don’t trust your memory), and test ideas in a group (reminiscent of Billion Dollar Lessons). BSB is setup as a series of case studies into each major industry that Virgin expanded into, the challenges it faced, how it handled them, and what it did well and not so well. So, while there is an overarching business philosophy at work, it arises organically out of Branson’s experiences in building businesses, rather than as a series of hard rules that he mechanically applies to make piles of money. That feels real, because if it were so easy as a set of perfunctory rules, everyone would do it. Later chapters cover Branson's adventuring into charitable giving and organization building, and the beginnings of Virgin Galactic. I am not sure how much of the optimism surrounding that endeavor has changed since publication in light of recent events, but the thoughts in the book are interesting regardless.
4.0 étoiles sur 5 Very entertaining book from a natural Entrepreneur 21 juillet 2016
Par Adrien C - Publié sur Amazon.com
Format: Format Kindle Achat vérifié
I enjoyed a lot reading that book, which depicts the life of Richard Branson and his major learnings and achievements until 2008. It is written in a slightly unconstructed style, so it goes from a topic to another one with no particular logic. Some will find this "décousu" painful to read but I found it fresh and entertaining. Most of the stories and lessons learned can be easily applied to oneself, which make this book an invaluable reading for everyone interested in free enterprise and in enjoying life at its plenitude.
4.0 étoiles sur 5 A definite must read for aspiring entrepreneurs 26 décembre 2015
Par Nicholas Chronias - Publié sur Amazon.com
Format: Format Kindle Achat vérifié
Puts things into perspective and gives good advice about business. Proof that business can do more for the world than just make profits.

Branson is a proper boss, a couple of billion dollar companies, but more important his a humanitarian. A true global leader. He makes you want to be a better person, do something good through business. 
5.0 étoiles sur 5 Lessons for All! 15 août 2015
Par amp724 - Publié sur Amazon.com
Format: Format Kindle Achat vérifié
I have developed a deep respect for Sir Richard Branson, as he explains his beginnings as an entrepreneur and provides essential tips in building successful businesses. He is a positive role model in the business world, with an investment in preserving our future. Sir Richard Branson is a genuine leader, from whom all can learn.
Ces commentaires ont-ils été utiles ? Dites-le-nous