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Give Your Speech, Change the World: How To Move Your Audience to Action par [Morgan, Nick]
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Présentation de l'éditeur

Do you remember the topic of the last speech you heard? If not, you're not alone. In fact, studies show that audiences remember only 10% to 30% of speech or presentation content. Given those bleak statistics, why do we give speeches at all? We give them, says communications expert Nick Morgan, because they remain the most powerful way of connecting with audiences since ancient Greek times. But as we've evolved to a more conversational mode of public speaking, thanks to television, we have forgotten much of what the Greeks taught us about the nonverbal aspects of speech-giving: the physical connection with audiences that can create an almost palpable emotional bond. Morgan says this "kinesthetic connection" comes from truly listening to your audience—not just with your brain but with your body. In this book, he draws from more than 20 years as a speech coach and consultant, combining the best of ancient Greek oratory with modern communications research to offer a new, audience-centered approach to public speaking. Through entertaining and insightful examples, Morgan illustrates a 3 part process—focusing on content development, rehearsal, and delivery—that will enable readers of all experience levels to give more effective, passion-filled speeches that move audiences to action.

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  • Format : Format Kindle
  • Taille du fichier : 677 KB
  • Nombre de pages de l'édition imprimée : 242 pages
  • Editeur : Harvard Business Review Press; Édition : 1 (23 février 2005)
  • Vendu par : Amazon Media EU S.à r.l.
  • Langue : Anglais
  • ASIN: B00JEGB456
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Commentaires client les plus utiles sur (beta) (Peut contenir des commentaires issus du programme Early Reviewer Rewards) 4.6 étoiles sur 5 41 commentaires
30 internautes sur 30 ont trouvé ce commentaire utile 
4.0 étoiles sur 5 This is about giving speeches 8 mai 2008
Par Tom Carpenter - Publié sur
Format: Broché Achat vérifié
The concept of giving a speech is very different from the more general concept of public speaking. For example, a trainer who teaches a class for five days is a public speaker; however, she is not really giving a speech. A speech is shorter in nature and very focused. One might argue that a training class is just a collection of speeches, but this is untrue. The public speaker - acting as a trainer - must involve the audience more so that they really learn and retain the information. The public speaker - acting as an orator or speech giver - does not have the same demands placed upon him.

Why all this discussion of speech versus training? Because this book seems to indicate that it is about public speaking (the back cover says, "There are several universal truths about public speaking") in general, but it is really about giving a speech. I point this out because the research shows that many recommendations in the book are completely wrong when applied to training though they are correct when applied to speeches.

For example, recommending that you do not use slides (I won't say PowerPoint because there are many presentation tools used for delivering slides) is a great suggestion for a speech but a horrible recommendation for training. Visual aids are absolutely and scientifically proven to improve the learning process in a training event. Slides should definitely be used to represent processes, show technical concepts and so on in a training class. The question is this: are you going to get extremely technical in a speech? It's doubtful; however, if you are, you should probably use handouts with the speech.

This is why I gave the book four stars. I think it's one of the best books I've read on giving speeches; however, it is not the best book on the more general topic of public speaking - which includes training. The back cover should be clearer about the focus of the book. Believe the cover and not the description is the best advice.

In fairness though, there aren't a lot of good books about public speaking in general that give the right advice for the varied types of presentaitons. You usually do need to get a book on the specialized mode of presentation in which you'll be involed. This book is an excellent one for giving speeches.

I'd recommend Beyond Bullet Points as another excellent book that shows how slids can be effectively used in a speech and Life is a Series of Presentations for a general resource on public speaking.
2 internautes sur 2 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 Great for Anyone Who Leads Teams or Writes Books 13 août 2012
Par Andrew Davis - Publié sur
Format: Broché Achat vérifié
I was introduced to Nick Morgan's book by a fellow author who thought it might help structure my speeches in a more formulaic and powerful way. (I give over 50 speeches a year and was dubious this book could help.) Boy, was I impressed. This is a great overnight education read! I literally read it in one night start to finish. With great examples from people like MLK, Kennedy, Lincoln, Reagan I was inspired to change the way I build my speeches.

As an author myself, I also found tremendous value in reading this book. If you write business books, I think the first half of this book could help you! It's a fantastic read.
2 internautes sur 2 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 Invaluable resource for any and all speakers 7 octobre 2007
Par Storyteller - Publié sur
Format: Broché Achat vérifié
I'm halfway through the book Give Your Speech, Change The World and can already tell that my work will be different as a result. (In good ways...)

I've read tons of books about storytelling and all of that. This book truly helps me get to the `how' of it all and allows me to think about specific ways to shape and sculpt, push and pull my language, my message, my delivery and also continually revisit my true intentions.

I live in the world in a very deep way and seek that in all I do. As an artist I desire to instigate big changes in people's hearts, minds and lives. I also long for that in my experiences of art---to be changed, to have my insides shift and rearrange themselves. I want to be inspired and nourished at these same big, deep levels. I also have a wild, active sense of humor and tons of mischief, so I'm ultimately always looking to do what I'm doing while having a good, good time.

This book is a gift, written in such user-friendly ways about large concepts and ideas. I'm giving a big keynote soon and am already having fun chewing on it in new ways as a result of Nick Morgan's influence.
5.0 étoiles sur 5 Is it rude to give this to every presenter I ever see 3 août 2015
Par @insurancebillvj - Publié sur
Format: Broché Achat vérifié
Just outstanding. So full of the authors experience and knowledge yet laid out in a very easy to read format. As a speaker with some experience this absolutely relaid a foundation and has given me dozens of ideas to work into upcoming situations. So glad I took the time to read this and looking forward to more of what the author has available.
5.0 étoiles sur 5 Change your Perspective... 8 mars 2009
Par Bryndon Preston - Publié sur
Format: Broché Achat vérifié
Great book that gives you simple yet attainable steps to change the way you communicate. Nick Morgan shows you how to change your perspective and really deliver a presentation to your audience that they will want to hear. You will leave this reading experience with a better understanding of what it takes to influence/persuade an audience. You will also learn to understand the psychological patterns and stories your audience will relate to, and you will do it from a basis of integrity and transparency. I highly recommend this to anyone who wants to take that next step in sharing you passion through speech. I found this book has made a difference in my group presentations as well as my one on one meetings. I hope this book is a benefit to you, it certainly has been to me.
Trust Me: Four Steps to Authenticity and Charisma
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