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Linchpin: Are You Indispensable? How to Drive Your Career and Create a Remarkable Future (Anglais) Broché – 4 février 2010

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--Ce texte fait référence à l'édition Broché.
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Descriptions du produit

Revue de presse

"It's easy to see why people pay to hear what he has to say."
-Time

"Thousands of authors write business books every year, but only a handful reach star status and the A-list lecture circuit. Fewer still-one, to be exact-can boast his own action figure. . . . Godin delivers his combination of counterintuitive thinking and a great sense of fun."
-BusinessWeek

"This book is a gift."
-Jacqueline Novogratz, Founder, The Acumen Fund

"If Seth Godin didn't exist we'd need to invent him-that's how indispensable he is! You hold in your hands a compelling, accessible, and purpose-filled book. Read it, and do yourself a big favor. Your future will thank you!"
-Alan Webber, Founder, Fast Company

"This is what the future of work (and the world) looks like. Actually, it's already happening around you."
-Tony Hsieh, CEO, Zappos.com

"Thousands of authors write business books every year, but only a handful reach star status and the A-list lecture circuit. Fewer still - one, to be exact - can boast his own action figure....Godin delivers his combination of counterintuitive thinking and a great sense of fun."
-BusinessWeek --Ce texte fait référence à l'édition Relié .

Présentation de l'éditeur

"The only way to get what you're worth is to stand out, to exert emotional labor, to be seen as indispensable, and to produce interactions that organizations and people care deeply about."

In bestsellers such as Purple Cow and Tribes, Seth Godin taught readers how to make remarkable products and spread powerful ideas. But this book is different. It's about you - your choices, your future, and your potential to make a huge difference in whatever field you choose.

There used to be two teams in every workplace: management and labor. Now there's a third team, the linchpins. These people invent, lead (regardless of title), connect others, make things happen, and create order out of chaos. They figure out what to do when there's no rule book. They delight and challenge their customers and peers. They love their work, pour their best selves into it, and turn each day into a kind of art.

Linchpins are the essential building blocks of great organizations. Like the small piece of hardware that keeps a wheel from falling off its axle, they may not be famous but they're indispensable. And in today's world, they get the best jobs and the most freedom.

Have you ever found a shortcut that others missed? Seen a new way to resolve a conflict? Made a connection with someone others couldn't reach? Even once? Then you have what it takes to become indispensable, by overcoming the resistance that holds people back. Linchpin will show you how to join the likes of...

*Keith Johnson, who scours flea markets across the country to fill Anthropologie stores with unique pieces.
*Marissa Mayer, who keeps Google focused on the things that really matter.
*Jason Zimdars, a graphic designer who got his dream job at 37signals without a résumé.
*David, who works at Dean and Deluca coffeeshop in New York. He sees every customer interaction as a chance to give a gift and is cherished in return.

As Godin writes, "Every day I meet people who have so much to give but have been bullied enough or frightened enough to hold it back. It's time to stop complying with the system and draw your own map. You have brilliance in you, your contribution is essential, and the art you create is precious. Only you can do it, and you must."

--Ce texte fait référence à l'édition Broché .

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Format: Broché
Sans doute (à mes yeux) le meilleur ouvrage de Seth Godin. Meilleur que la Vache Violette. Bien meilleur que Tribus.

Il s'agit d'un ouvrage de développement personnel centré sur un leitmotiv: Vous rendre indispensable.

Le message subliminal paraîtra un peu violent pour certains. En gros Seth Godin rappelle que la concurrence entre les entreprises se traduit inévitablement par une concurrence au sein même des entreprises. En effet à force de tirer vers le bas, (les coûts, les prix, la qualité) on tire également vers le bas la valeur ajoutée attendue des collaborateurs. Pour fournir des prestations médiocres, il suffit d'avoir des collaborateurs médiocres. C'est pratique parce qu'ils sont interchangeables facilement. La médiocrité n'est pas en pénurie et elle ne coûte pas chère.

Moralité: L'urgence pour celui qui veut bosser dans une boite qui vise autre chose que la médiocrité est de se rendre indispensable. Comment se rendre indispensable? C'est à cette question que Seth Godin tente de répondre.
J'ai vraiment bien aimé cette lecture. C'est « à l'américaine », certes, mais on y trouve plein de bonnes idées.
Remarque sur ce commentaire 7 personnes ont trouvé cela utile. Avez-vous trouvé ce commentaire utile ? Oui Non Commentaire en cours d'envoi...
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Format: Broché Achat vérifié
Une belle analyse de la créativité. Ce livre nous interpelle sur les actions et le comportement que l'on a dans notre carrière et dans notre vie en général. Il permet d’appréhender leurs impacts négatifs et donne envie se mettre en marche.
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J'étais un peu déçu par "Tribus" qui, bien que mettant en avant la nécessité du travail collaboratif, ne repensait pas l'entreprise de manière aussi profonde que Linchpin. Seth Godin replace le fonctionnement du monde au XXIème siècle au coeur de ce livre, et vous apprend à donner autant qu'à recevoir, pour l'intérêt commun, seule porte de salut de notre époque.

Pour ceux qui comme moi, veulent encore croire au travail, à la confiance en soi et à la solidarité.
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Easy and fast to read !!

It's always a pleisure to read one of Seth book's
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Commentaires client les plus utiles sur Amazon.com (beta)

Amazon.com: HASH(0x96ac84e0) étoiles sur 5 638 commentaires
344 internautes sur 364 ont trouvé ce commentaire utile 
HASH(0x9a5ac1b0) étoiles sur 5 Seth Godin's Linchpin WILL Stay With You 26 janvier 2010
Par Debbie S. Glade - Publié sur Amazon.com
Format: Relié
While reading Linchpin I looked around a few times to see if author Seth Godin was perhaps peering through my living room window to see my reaction. It really felt like he was talking to me, singling me out. How could he know how I rationalize things?

"There are no longer any great jobs where someone else tells you precisely what to do."

Linchpin is a most unusual, well-organized, concise book about what it takes to become indispensable in the workplace - whether you work for someone else (at any level) or are self-employed. It's about how business has rapidly changed and how treating employees like factory workers (or doing your job like one) doesn't work any longer. We must make choices and take action to "chart our own paths" and add value that others do not. We cannot wait for a boss or a job description to tell us what to do, rather we must just take the initiative ourselves. Only then can we become indispensable "linchpins," rather than replaceable "cogs." There are so many fantastic quotes in the book too.

"You don't become indispensable merely because you are different. But the only way to become indispensable is to be different. That's because if you're the same, so are plenty of other people."

The 14 chapters in this book are each broken down into short segments with great headlines that summarize them. Godin uses special vocabulary words to describe the many factors that go into becoming a linchpin. These words have unique meanings in the context in which they are used. You'll learn interpretations for terms such as art, thrashing, gifts, resistance, pranja, ship, lizard brain, shenpa, emotional labor and others.

"Art is unique, new and challenging to the status quo. It's not decoration. It's something that causes change. Art cannot be merely commerce. It must also be a gift."

You'll never be bewildered or bored while reading Linchpin. It will awaken a part of your brain that you may have never used before. It will make you take a deep look inside your thoughts, patterns and habits and oblige you to realize there are things you can change right now to become more of a success, a true "artist." In fact, you may find yourself sliding down in your chair a bit while reading, like I did. But that's okay; it's part of the learning process.

"If all you can do is the task and you're not in a league of your own at doing the task, you're not indispensable."

This is particularly true in the chapter on page 101 entitled The Resistance. Just this chapter alone is worth the price of the book. You've got to read it twice to really capture all it offers. Here you'll be faced with all the reasons why you're currently not as indispensable as you could be - as you should be. Have you ever delayed a project and not delivered (Seth calls this shipping) on deadline just because you were trying to achieve perfection? That's resistance. It is the "lizard brain" way-of-thinking that causes us to resist. Do you find yourself doing a lot of busy work (obsessive email checking, Tweeting, etc.) rather than taking action that really adds value? That's resistance too.

"The lizard brain is the reason you're afraid, the reason you don't ship when you can. The lizard brain is the source of the resistance."

Godin will educate you on what it truly means to be a valuable gift giver. He'll tell you that there's no map in existence to help you become an indispensable artist. He'll tell you that you have a choice to either "Fit in or stand out. Not both." He'll even tell you that there are times when your art will not work, and for whatever reason, you may not be able to get paid for your particular talent.

"Maybe you can't make money doing what you love (at least what you love right now) But I bet you can figure out what you can do to make money (if you choose wisely)."

"There is no map. No map to be a leader, no map to be an artist. I've read hundreds of books about art (in all its forms) and how to do it, and not one has a clue about the map, because there isn't one."

The only thing Seth Godin left out of his well-researched Linchpin book is that his principles can be applied not only to business but also to other aspects of a person's life. Linchpins can be better spouses, friends and community members at large. They can be truly indispensable in many ways.

"Nothing about becoming indispensable is easy. If it's easy, it's already been done and it's no longer valuable."

Ever read a business or marketing book that is interesting while you're reading it, but two days after you have finished it, you cannot really remember the gist of what you read? Linchpin is not one of those books. This one will stay with you. There is nothing else like it; it can change your future. That is, if you set your lizard brain aside and replace it with the true linchpin artist in you.
327 internautes sur 352 ont trouvé ce commentaire utile 
HASH(0x9a5ac204) étoiles sur 5 An important message, but not a new one 31 janvier 2010
Par Bret L. Simmons - Publié sur Amazon.com
Format: Relié
I got an early copy of Seth Godin's new book "Linchpin: Are you indispensable" because I made a $40 donation to the charity Acumen. In return, I agreed to review the book in a blog post at my site. Here goes, I hope you find this helpful.

Every once in a while I run across a book that is so important, so compelling, so unique with respect to not only content but also writing style that I can't put it down until I finish it. This is not one of those books (for me); nevertheless, I am going to recommend it because I concur with his core message and if you have not heard it before from other sources, I think you need to hear it now.

Parts of this book are brilliant - they will change how I talk about my core message. Much of what Seth had to say in this book was not new to me, and frankly I prefer the way others have said it. But Seth has a style of writing that will appeal to many, and I predict many will come away reading this book thinking it is the most important book they have read in a long time. Don't get me wrong, I am a BIG fan of Seth Godin, but for this book such claims would be pretentious.

Here is Seth's bottom line:

I didn't set out to get you to quit your job or to persuade you to become an entrepreneur or merely to change the entire world. All I wanted to do in this book was sell you on being the artist you already are. To make a difference. To stand for something. To get the respect and security you deserve. If I've succeeded, then you know that you have a gift to give, something you can do to change the world (or your part of it) for the better. I hope you'll do that, because we need you. (p. 230).

I think he succeeded, and if you have never heard this message, then I encourage you to get this book and read it. Seth is right, we need you to make a difference, to stand for something. YOU need you to make a difference.

A linchpin is someone that is remarkable. They bring the emotional labor to their work. They pour themselves into what they do because they know it is the right thing to do, and they become better people for living and working this way. This also makes them very scarce, and that scarcity makes them valuable - indispensable.

Seth defines art as "the intentional act of using your humanity to create a change in another person" (p. 99). I love that. Seth acknowledges that when we give to others, the law of reciprocity kicks in and they will feel indebted to return our favor. But Seth reminded me that when we give to others with no expectation of anything in return, that posture of unconditional generosity changes us. It creates abundance in our lives and in the lives of those we connect with at work and in our communities. I've known that for a long time, but is always good to be reminded of it. Thanks, Seth.

I wish this book had been 50 pages and free on the internet instead of 236 pages and $15 on Amazon. Then more people that need to hear this message of remarkable, abundant living might get it. Alas, this book to some extent represents the cog in the system that is the object of Seth's lament.

Read more: [...]
114 internautes sur 126 ont trouvé ce commentaire utile 
HASH(0x9a5ac63c) étoiles sur 5 Godin's most important book...thus far 26 janvier 2010
Par Robert Morris - Publié sur Amazon.com
Format: Relié
Others have their own reasons for praising this book. Here are five of mine. First, this is by far Godin's most personal book in which he reveals more of his emotions and "soul" (for lack of a better term) than he has in any of his previous books. Also, from the beginning, he establishes a direct and personal rapport with his reader. I felt that he had written this book specifically for me. Although he and I have never met, I felt as if he were speaking to me and discussing ideas with me as if we were engaged in a face-to-face conversation.

Moreover, unlike in most of his previous books, Godin does not climb up into a pulpit and launch a tirade, engaging his audience with a confrontational tone and Old Testament vehemence. He obviously cares deeply about the thoughts and feelings he shares but is at all times respectful of his reader. He repeatedly explains that everyone has several choices and urges his reader to make those only choices that are in her or his long-term best interest.

In addition, meanwhile, Godin creates a multi-dimensional context, a frame-of-reference, in which to anchor his insights and recommendations throughout the narrative. He skillfully uses what I describe as a bi-polar strategy: passively but alertly observing what is happening (and not happening) in order to recognize and understand the ever-changing realities of the world that we share and then actively challenging whatever demeans and diminishes anyone's dignity. Finally, Godin utilizes the manifesto genre as a means by which to celebrate humanity at its best, not as an ideal beyond human fulfillment but as an attainable destination if (HUGE "if") vision, faith, courage, integrity, and commitment are sufficient to the formidable challenges that await each pilgrim.

Near the downtown area here in Dallas, we have a Farmers Market at which some merchants offer complimentary slices of fresh fruit as samples. In that spirit, I now provide three brief excerpts from Godin's book.

On becoming indispensable to customers: "Here's the win (actually, there are two).

"If you want customers to flock to you, it's tempting to race to the bottom of the price chart. There's not a lot of room for profit there, though...In a world that relentlessly races to the bottom, you lose if you also race to the bottom. The only way to win is to race to the top. When your organization becomes more human, more remarkable, faster on its feet, and more likely to connect directly with customers, it becomes indispensable....

"Second, the people that work for you, the ones you freed to be artists [i.e. creators of unique, compelling, and substantial value], will rise to a level you can't even imagine. When people realize that they are not a cog in a machine, an easily replaceable commodity, they take the challenge and grow. They produce more than you pay them to, because you are paying them with something worth more than money....

"As a result of these priceless gifts, expect that the linchpins on your staff won't abuse their power. In fact, they'll work harder, stay longer, and produce more than you pay them to. Because everyone is a person, and people crave connection and respect." (Pages 35-36)

On résumés: "If you don't have a résumé, what do you have? How about three extraordinary letters of recommendation from people the employer knows or respects? Or a sophisticated project an employer can see or touch? Or a reputation that precedes you? Or a blog that is so compelling and insightful that they have no choice but to follow up? Some say, `Well, that's fine, but I don't have those.' Yeah, that's my point. If you don't have these things, what leads you to believe that you are remarkable, amazing, or just plain spectacular? It sounds to me like if you don't have more than a résumé, you've been brainwashed into compliance. Great jobs, world-class jobs, jobs people kill for - those jobs don't get filled by people e-mailing in résumés." (Page 73)

On the power of being genuine and transparent: "Virtually all of us make our living engaging directly with other people. When the interactions are genuine and transparent, they usually work. When they are artificial or manipulative, they fail.

"The linchin is coming from a posture of generosity; she's there to give a gift [no-strings support of your efforts to succeed]. If that's your intent, the words almost don't matter. What we'll perceive are your wishes, not the script.

"This is why telemarketing has such a ridiculously low conversion rate. Why corporate blogs are so lame. Why frontline workers in the service business have such stress. We can sense it when you read the script because we're so good at finding the honest signals." (Page 214)

For various reasons previously indicated, I hold this book in very high regard and conclude my review of it with one more observation: The person whom Godin characterizes as "indispensable" is defined by what is indispensable to that person. It could well be, for example, a sincere desire to be of service to others. Or it could well be a sincere desire to offer unconditional "gifts" of trust, faith, respect, and candor. Those whom Godin characterizes as "artists" possess the vision, faith, courage, integrity, and commitment needed to create -- in collaboration with others -- a "post-commercial world that feeds us, enriches us, and gives us the stability we've been seeking for so long." That said, it would be a serious mistake to underestimate or ignore the importance of self-interests. Those who create the world to which Godin refers also feed and enrich themselves as well as those whom they serve and with whom they share a community of faith. Only then can they obtain for themselves as well as others the stability they have been seeking for so long. That should be our vision and Godin challenges us to fulfill it.
38 internautes sur 42 ont trouvé ce commentaire utile 
HASH(0x9a5aca08) étoiles sur 5 Seth Godin, a Single Strategy God 9 août 2011
Par Jurgen Appelo - Publié sur Amazon.com
Format: Broché Achat vérifié
On the plane from Beijing to Amsterdam I read Linchpin by Seth Godin.

OK, I tried reading it.

I gave up after about 40 pages and 400 simplistic generalizations. I nearly choked on my salted almonds when reading that Adam Smith (The Wealth of Nations) and Karl Marx (Das Kapital) "said the same thing." (Which is similar to the claim that both Barack Obama and Adolph Hitler had the same number of fingers.)

What bothered me most about Seth Godin's book is the problem of the Single Strategy God. It is a literary style that many business books suffer from. (Though I'm afraid it's often me, the reader, who is doing the real suffering.) The authors write from a divine perspective, and their books claim that if you want to be successful your strategy should be to "be a linchpin" or "find a blue ocean" or "lead a tribe" or "move from good to great" or "be a purple cow".

But it's all a load of purple crap.

If the Single Strategy God really existed He would have created all species to mimic the survival strategy of Antarctic krill. It is (measured in terms of biomass) the most successful species on our planet.

Side note: in Linchpin Seth Godin argues that workers should try and become indispensible by becoming super-specialists: different from other people, and the only ones who can do their jobs, because linchpins define and adapt jobs around themselves. He ignores that, in a complex system, generalization and specialization, scaling up and scaling out, are the effects of forces that keep adapting to each other in never-ending balancing feedback loops. If nearly everyone in an economy would follow Seth Godin's advice and focus on specialization, and being different, then the few who would focus on generalization, and creating copies, could make a huge amount of money.

People love simplistic advice. It reduces their need to think for themselves. After all, it takes effort to understand that the world is far more complex than Seth Godin tries to make us believe. It takes brains to realize that ants, humans, and cyanobacteria are successful because their survival strategies differ from each other. Some species scale up, others scale out. Some are specialists, others are generalists. Some systems thrive in blue oceans, others in sandy deserts. Some people are great linchpins, others are superb army knives.

Any strategy that leads to success is a fine strategy.

Seth Godin's strategy is to pad his ideas with as many stories, examples, anecdotes, and platitudes as possible, until every single idea can be published as a separate hardcover book in 200 pages, double-spaced. This strategy works brilliantly. If your name is Seth Godin.

But would it work if your name is Jurgen Appelo?

I don't believe so.

p.s. I just returned from China, where many companies make money being unremarkable and copying/producing whatever the US and Europe want to procure, at the cheapest possible rate. It's a country of 1.3 billion army knives, not linchpins. I've heard this has helped sustain the global economy. Not such a bad strategy, it seems.

Originally published at NOOP.NL
54 internautes sur 62 ont trouvé ce commentaire utile 
HASH(0x9a5ac9b4) étoiles sur 5 Not Worth Reading 16 juillet 2010
Par jrlowry - Publié sur Amazon.com
Format: Relié
I've never written a review on Amazon before but feel compelled to after throwing in the towel on this book 80 pages into it. I'm mystified that so many reviewers enjoyed this book so much. I felt like I was being shouted at throughout those 80 pages and told the same thing again and again and again. To me, the book felt like little more than a series of sound bites anchored around a theme but not tied together well at all. The examples, which I usually love in a book, often weren't explained well enough for me to fully get the point if I wasn't already familiar with the person.

I just finished two other business books that I really enjoyed, Drive by Dan Pink, and Switch by Chip and Dan Heath. This book wasn't even close to the caliber of those and isn't worth your money or your time.
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