I don't know what I was looking for but certainly not this. I thought it was a different food magazine. Different it is but there mich more about anything else then about food and there's certainly too much about the magazine's instigators. It's like a big journal where they a,d their friends come and say whatever comes to mind about a theme. The design isn't appetizing at all. The recipe aren't appetizing either which is a big shame. Some texts are fun to read, most are too long. For me, it's a lot of blabla. Not worth the prize at all. I cancel the order for the next issue.