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Luxury talent management: Leading and managing a luxury brand. Relié – 28 mars 2013
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- Nombre de pages de l'édition imprimée276 pages
- LangueAnglais
- ÉditeurPalgrave Macmillan
- Date de publication28 mars 2013
- Dimensions15.6 x 1.75 x 23.39 cm
- ISBN-101137270667
- ISBN-13978-1137270665
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Description du produit
Biographie de l'auteur
He is currently Professor & Director of MBAs at Euromed Management (Marseille & Shanghai) and Adjunct Professor of Marketing at CEIBS (Shanghai). His blog BrandWatch at www. michelgutsatz.com is an acclaimed reference in brand strategy. Prior to that, Michel was Human Resources and Internal Communication Director of the Bally Group in Switzerland and managed a design & packaging agency in Paris. He also created the MBA in International Luxury Brand Management at ESSEC Business School. Michel has a PhD in Economics and holds an Engineering degree.
GILLES AUGUSTE conducts strategic and global talent assignments for clients in the luxury and retail industries working with world renowned luxury brands. As an expert in family businesses, he assists family firms to face leadership, succession and governance challenges across generation He is currently Senior Adviser at Sociovision, an independent consulting agency specializing in the monitoring of socio-cultural change. Gilles was formerly VP in the leadership consulting practice at AT Kearney Search and served as International Human Resources Director at Cartier (Richemont Group). Previously, Gilles spent eight years in the consulting industry with Bossard Consultants then Gemini Consulting, as Senior Manager, working on change management issues for a wide range of industries. Gilles is also a teacher at the Institut Catholique de Paris and with Luxury Group Academy. He received his Master in Human Resources from the Institut de Gestion Sociale in Paris and is a graduate of the Accelerated Development Programme from the London Business School.
Détails sur le produit
- Éditeur : Palgrave Macmillan; Cloth/dust jacket Octavo édition (28 mars 2013)
- Langue : Anglais
- Relié : 276 pages
- ISBN-10 : 1137270667
- ISBN-13 : 978-1137270665
- Poids de l'article : 5.44 kg
- Dimensions : 15.6 x 1.75 x 23.39 cm
- Commentaires client :
À propos des auteurs
MICHEL GUTSATZ is an international expert in luxury brand management and brand strategy. He advises investment funds, luxury & prestige brands and retailers. As an expert on brand development in China, he helps brands that wish to enter the Chinese market.
He is currently Professor & Director of MBAs at Euromed Management (Marseille & Shanghai) and Adjunct Professor of Marketing at CEIBS (Shanghai). His blog BrandWatch at www.michelgutsatz.com is an acclaimed reference in brand strategy.
Prior to that, Michel was Human Resources and Internal Communication Director of the Bally Group in Switzerland and managed a design & packaging agency in Paris. He also created the MBA in International Luxury Brand Management at ESSEC Business School.
Michel has a PhD in Economics and holds an Engineering degree.
Gilles AUGUSTE is an international consultant. He conducts strategic and global talent assignments for clients in the luxury and retail industries working with world renowned luxury brands. He is currently VP and Senior Adviser at Sociovision, and independent consulting agency specializing in the monitoring of socio-cultural change.
Gilles was formerly VP in the leadership consulting practice at AT Kearney Search and served as International Human Resources Director at Cartier International. Previously, Gilles spent eight years in the consulting industry with Bossard Consultants then Gemini Consulting.
Gilles is also a teacher at the Catholic University of Paris and with Luxury Brand Academies.
He received his Master in Human Resources from the Institut de Gestion Sociale in Paris and is a graduate of the Accelerated Development Programme from the London Business School.
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Messieurs les auteurs, à quand le prochain livre?
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R KHAWAM ET CIE