• Tous les prix incluent la TVA.
Habituellement expédié sous 1 à 4 mois.
Expédié et vendu par Amazon. Emballage cadeau disponible.
+ EUR 2,99 (livraison en France métropolitaine)
D'occasion: Très bon | Détails
État: D'occasion: Très bon
Commentaire: Parfaitement conservé, comporte dans certains cas des signes minimes trahissant sa précédente utilisation. Expédié depuis le cœur de la campagne britannique, ce livre quittera notre bibliothèque dans un jour ou deux après réception de votre commande et sera disponible chez vous dans peu de temps.
Vous l'avez déjà ?
Repliez vers l'arrière Repliez vers l'avant
Ecoutez Lecture en cours... Interrompu   Vous écoutez un extrait de l'édition audio Audible
En savoir plus
Voir les 2 images

Search Engine Optimization: An Hour a Day (Anglais) Broché – 13 juin 2006

4,1 étoiles sur 5
5 étoiles
4 étoiles
3 étoiles
2 étoiles
1 étoile
4,1 étoiles sur 5 100 commentaires provenant des USA

Voir les formats et éditions Masquer les autres formats et éditions
Prix Amazon
Neuf à partir de Occasion à partir de
"Veuillez réessayer"
EUR 26,34
EUR 2,38 EUR 0,55
Note: Cet article est éligible à la livraison en points de collecte. Détails
Récupérer votre colis où vous voulez quand vous voulez.
  • Choisissez parmi 17 000 points de collecte en France
  • Les membres du programme Amazon Prime bénéficient de livraison gratuites illimitées
Comment commander vers un point de collecte ?
  1. Trouvez votre point de collecte et ajoutez-le à votre carnet d’adresses
  2. Sélectionnez cette adresse lors de votre commande
Plus d’informations

Il y a une édition plus récente de cet article:

rentrée scolaire 2017 rentrée scolaire 2017

click to open popover

Offres spéciales et liens associés

Description du produit

Présentation de l'éditeur

Influence search engine results and bring targeted traffic to your Web site with an hour a day of search engine optimization (SEO). Drawing on years of experience as successful SEO consultants, Jennifer Grappone and Gradiva Couzin provide detailed, practical, and often surprisingly simple techniques for improving results. Their simple strategies include setting SEO goals, site optimization, developing and implementing a strategy that might include both free and paid efforts, and tools for monitoring trends, measuring the competition, and tracking results.

Quatrième de couverture

Drive Targeted Traffic to Your Website

A Step–by–Step Guide

As bracing as a shot of espresso, Search Engine Optimization: An Hour a Day offers brisk advice, bite–sized tasks, and straightforward tools to help you significantly increase visibility for your website on all the major search engines.

In this ultimate do–it–yourself guide, SEO consultants and authors Jennifer Grappone and Gradiva Couzin offer many surprisingly simple techniques and insights, including how to:

  • Cut through the trendy jargon to find the Eternal Truths of SEO
  • Understand SEO essentials like choosing the best keywords and optimizing meta tags
  • Steer clear of common SEO mistakes
  • Optimize your website for factors search engines care about and skip the ones they don′t
  • Take the plunge with pay–per–click campaigns, link–building methods, and more
  • Track and measure results with spreadsheets, customizable reports, and other valuable tools

You′ll also find:

  • Essential hints, tips, and techniques for everyone from one–person shops to Fortune 500 companies
  • Pearls of Wisdom, such as "You will never really know exactly how Google works"
  • Real–world From the Trenches case studies that illustrate successes to learn from and mistakes to avoid

Aucun appareil Kindle n'est requis. Téléchargez l'une des applis Kindle gratuites et commencez à lire les livres Kindle sur votre smartphone, tablette ou ordinateur.

  • Apple
  • Android
  • Windows Phone
  • Android

Pour obtenir l'appli gratuite, saisissez votre numéro de téléphone mobile.

Détails sur le produit

Commentaires en ligne

Il n'y a pas encore de commentaires clients sur Amazon.fr
5 étoiles
4 étoiles
3 étoiles
2 étoiles
1 étoile

Commentaires client les plus utiles sur Amazon.com (beta) (Peut contenir des commentaires issus du programme Early Reviewer Rewards)

Amazon.com: 4.1 étoiles sur 5 100 commentaires
41 internautes sur 43 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 All you need to know about SEO... 9 juin 2011
Par Finn - Publié sur Amazon.com
Format: Broché Achat vérifié
As an seo consultant this book has played a HUGE role in helping me acquire the knowledge of seo i have today. I was a virtual seo newbie when i got this, my job requirements as an internet and ecommerce manager had been changed to include seo techniques and practices and i was more than a little worried that my ignorance of the subject would be found out, but by the time i'd read this twice i practically felt like i'd been involved in seo for years (yes, the transition was that smooth).

Here are my thoughts on this book.

Search engine optimization: an hour a day is a great read for anyone who wants to know all about SEO. It's a well structured book that takes you by the hand, one step at a time, and leads you through everything from the basic fundamentals to the most advanced SEO techniques used by seasoned professionals. It's incredibly detailed, maybe too detailed, from the fundamentals of keyword and website analysis to paid advertising, so much that at times it seems it's a little more information than you can handle all at once(especially for an seo newbie).

I've read reviews that said it was too wordy but i think the book was meant to be taken a little at time, especially by newbies, not just rushed and digested in a single reading. You need to practice the techniques a little at a time to really grasp the importance of each. The fact that the book uses scenarios from real businesses as examples for readers to follow helps to give people who are unfamiliar with the whole SEO concept a clearer picture of what the authors are talking about.

The text and language of the book is easy enough to understand. The tools and resources mentioned throughout the book and especially at the end are very useful for anyone who's interested in keeping up to date with the ever changing rules of seo.

Another invaluable resource that really makes me feel this book is worth it's weight in gold is the third part which outlines a detailed 3 month seo plan to get your website to the top of the search engines for your chosen keywprds. Believe me it works! I know because i use it all the time for many of my clients. If you want to get your website to the top of the search engine rankings, "Search engine optimization: an hour a day" is all you need.
1 internautes sur 1 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 The BEST Book Available on the Subject!!!! 17 décembre 2012
Par Michael - Publié sur Amazon.com
Format: Format Kindle Achat vérifié
Full disclosure: I know the authors of this book and ... the truth is I'm a huge fan of theirs both personally and professionally. Yes, they are incredibly smart, funny, and driven - they're a blast to hang out with - but I came to know them through their expertise in SEO so I can speak with some authority on that subject. They are two of the planet's most knowledgable and experienced practitioners of SEO. Period. They live this stuff and know it as well as anyone out there. It's a dynamic field and they work tirelessly every day to stay ahead of the curve on the latest developments.

I read their first book on this subject and found that in addition to being concise, clear and incredibly helpful it was a fun read! They write beautifully and you don't have to be a "tech person" or a computer expert to understand and apply their information. And the same is true in this, their latest edition. If you follow the advice in this book, you will improve the SEO of your site and will see improved results on the search engines. It's that simple. This book contains thousands if not tens of thousands of dollars worth of information, insight and advice. Writing it was an act of generosity on the authors' part.

If you have a website, you need this book. If you're thinking of building a website, you need this book. If you work at a company that has a website and you think it could do better in search results ... get this book!

If you're looking for THE book on search engine optimization - congratulations. You found it.
8 internautes sur 8 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 Very Open, Grounded Explanation of SEO 16 avril 2012
Par VickiL - Publié sur Amazon.com
Format: Broché Achat vérifié
Really liked this book. It was written so even a non-programming novice can grasp the concepts of SEO. I especially liked the approach: to keep quality content the number one focus, and not write specifically to SEO.. and the explanation on why that is a better approach. The search engines are a constantly changing dynamic, and this book does a great job explaining why, and what direction they are moving in, as well as tips, guides and tools on how to maximize search engines finding your own site.
5 internautes sur 5 ont trouvé ce commentaire utile 
5.0 étoiles sur 5 Best book I've read on SEO so far 25 novembre 2009
Par J.R. - Publié sur Amazon.com
Format: Broché Achat vérifié
I checked out at least 15 books from the library to learn about SEO. Most were either too basic or just seemed to be poorly written and/or by a somewhat shady author. This book, however, was a great combination of writing, humor, knowledge, and practicality. So, I ended up buying it and read it 3 times as I completely remade our company website from scratch. i think this book is a great fit for someone who is beyond the absolute basics (although that's covered here too) but probably isn't planning to be doing SEO every minute of every day as your full-time job. Doing everything in this book will get you really far and if you need more info, there's a ton of blogs and websites you can keep up with for the nitty gritty daily advancements of SEO.
4.0 étoiles sur 5 Great content, organization isn't perfect 9 avril 2013
Par Nathan - Publié sur Amazon.com
Format: Broché Achat vérifié
I've held an SEO position for over 7 months at the time of this writing, so I do have somewhat of a solid background in it. On that note, I found the quality and quantity of content in this book to be great. Sometimes the amount of ideas presented on a subject can even be overwhelming, so you have to take it in doses, but it's just a matter of moving along through the book and realizing what will work in the context of your problem. Ultimately, this book provides a broad range of solutions that may or may not be relevant to you.

The organization of the book is a little questionable in my opinion, as I thought that some of the content should have been discussed earlier/later, but because of the more step-by-step approach to this book, it's really not a big deal to skip around to the content you need.
Ces commentaires ont-ils été utiles ? Dites-le-nous