Présentation de l'éditeur
In this book, Christine, a 30+ year veteran programmer, as well as a keen knitter and quilter, takes you by the hand and gently leads you through some of the technical, as well as the not-so-technical, considerations of selling craft online.
Christine has built well over 100 web sites for craft businesses, and advised many more, as well as running her own successful craft supplies business online for over 10 years. This book answers a lot of the questions she has been asked in relation to setting up your own unique presence on the Internet. It will help you to understand what is available, and what CAN be done, so you don't have to settle for an off-the-shelf system that was not built with the special needs of craft businesses in mind.
Christine also discusses how to get your web site noticed by the search engines (e.g. Google), mailing lists, choosing what to sell, international considerations, drop shipping, and so much more. All in a non-technical, easy-to-understand way, that has endeared her to her clients for years.