Sweating Bullets: Notes about Inventing PowerPoint (Anglais) Broché – 20 avril 2012
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Description du produit
Présentation de l'éditeur
In this book, Robert Gaskins (who invented the idea, managed its design and development, and then headed the new Microsoft group) tells the story of its first years, recounting the perils and disasters narrowly evaded as a startup, dissecting the complexities of being the first distant development group in Microsoft, and explaining decisions and insights that enabled PowerPoint to become a lasting success well beyond its original business uses.
Biographie de l'auteur
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Robert Gaskins eloquently describes his path from his early vision, to building a team, through being acquired by Microsoft to make PowerPoint the dominant presentation platform worldwide.
At a time when some of the world was still bound to command line interfaces and graphics capabilities in computers were limited, Bob Gaskins saw the demand and set about creating the presentation tool that is the world standard even twenty years later.
"Sweating Bullets" also describes the alliance with Genigraphics which was key to early successes of both firms and which accomplished the only direct embedding of an external service in a Microsoft application. The entrepreneurs of Genigraphics, like Bob's PowerPoint team, were inventors and pioneers in so much of what is still the preeminent world-wide presentation platform.
More than a dairy, Bob recounts the thought processes that guided the development and marketing of the product, and that way of thinking is as potent today as it was then.
Spanning technology, negotiation, marketing, cultures and technological convergence, this book is essential reading for any technology entrepreneur, developer or marketer who must navigate creating and growing new technologies for new and changing markets.
Software development isn't easy, but Gaskins gives us a well-written insider's view of the early days of PCs, Silicon Valley, and Microsoft.
It could also easily serve as a business school case or even a guide for starters-up.
A visit to the author's website is well worthwhile.