A Theory of Shopping (Anglais) Broché – 31 mars 1998
Description du produit
Revue de presse
"His demystification of what appears to be, on the surface, straightforward juggling of cost, quantity and quality is absorbing reading." New Statesman and Society
"Miller′s Hegelian assumptions are provocative and testing. In short an exhilarating book." New Formations
"Miller begins with an excellent and sensitive ethnography of shopping firmly rooted among his own native north Londoners. It is a fine example of what an anthropologist can achieve at home." The Times Higher Education Supplement--Ce texte fait référence à l'édition Broché.
Présentation de l'éditeur
The ethnographic sections of the book are based on a year′s study of shopping on a street in North London. This provides the basis for a sensitive description of the issues the shopper confronts when making decisions as to what to buy. Miller develops a theory to account for these observations, arguing that shopping typically consists of three major stages which reflect the three key stages of many rites of sacrifice. In both shopping and sacrifice the ultimate intention is to constitute others as desiring subjects. Finally the book examines certain historical shifts in both subjects and objects of devotion, in particular, ideals of gender and love.
This treatment of shopping from the perspective of comparative anthropology represents a highly innovative approach to one of the most familiar tasks of our daily lives. Written in a clear and accessible manner, this book will be of interest to students and academics in anthropology, sociology and cultural studies, as well as anybody who wants to consider more deeply the nature of their own everyday activities. --Ce texte fait référence à l'édition Broché.
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Commentaires client les plus utiles sur Amazon.com
Beyond the first chapter, the content varies from the social impact of social sacrifice to how the Greek philopshers would rate modern thoughts on mass consumption.
It has very little to do with WHY people would go to a supermarket and HOW they act while they are there - nothing on causality, just lots of words joined together.
Be careful about buying this book. It's a waste of space as far as a text book to assist anyone in business - it's a first year university book for liberal arts time wasters.
I remain unconvinced, however. I've never given much thought to sacrifice before, but it seems to me that sacrifice involves giving something back to the deities as partial payment for a unearned favor. On the other hand, shopping seems more to be choosing to trade earned resources. For me, the comparison between shopping and sacrifice just doesn't go through, and since two thirds of the book is spent arguing for the comparison, I was a little disappointed.
Some minor quibbles: the book is definitely written from a British point of view, and some terms or expressions used in the book to describe living situations or shops will be unfamiliar to North American readers. Also, Miller puts great emphasis on the fact that most of his shoppers tend to be women, and that shopping in the environment where he did his work is an activity associated with the female gender. He relates this back to his sacrifice theory and also to feminist studies of housewives sacrificing themselves for their families. He gives very brief consideration to the fact that a predominance of female shoppers may be culturally-based, but doesn't seem to consider it seriously. Nevertheless, there are many cultures, particularly in Muslim areas and parts of Asia, where it would be unseemly for a woman to appear in the marketplace, and where men do all of the shopping, even for their families' clothing. Much of Miller's argumentation would not hold in such an environment. Thus, even if he does have something with his sacrifice/shopping comparison, it is only an artifact of the culture where he did his study, and should not be generalized beyond the shoppers of this North London neighborhood.