Tribes (Anglais) Broché – 6 novembre 2008
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Description du produit
Revue de presse
—Michael Hyatt, author of Platform and Living Forward
"Tribes is a must read for all of us. It’s up to each one of us to lead in today’s new kind of world.”
—Former U.S. senator Bill Bradley
"Godin...is uniquely respected for his understanding of the Internet, and his essays and opinions are widely read and quoted on and off."
"It's easy to see why people pay to hear what he has to say."
"If Seth Godin didn't exist we'd need to invent him."
—Alan Webber, founder, Fast Company
"If your idea, or issue, or candidate, or product isn't catching on, you haven't been reading Seth Godin."
—Micah Sifry, cofounder, Personal Democracy Forum
"Godin is endlessly curious, opinionated, and knowledgeable on a wide variety of subjects. He is a relentless marketer…and also a clear-eyed visionary."
—Miami Herald --Ce texte fait référence à l'édition MP3 CD .
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Meilleurs commentaires des clients
Mais a force de lire Seth Godin, j'ai fini par me lasser en partie !
Beaucoup de blabla, et le sentiment qu'il n y a pas toujours grand chose derrière...
Au final, le dernier livre est plein de bonnes idées, mais la structuration sans vraiment de grosse partie, et la surenchère d'image m'a fait un peu perdre le gout que j'avais pour les livres de seth godin...
Seth shows you that you've already got everything you need to lead. Not only leading others, leading your own life!
As he brilliantly says, Initiative = Happiness
What will you choose?
Thanks Mr Godin
Commentaires client les plus utiles sur Amazon.com
“Curious people count. Not because there are a lot of them, but because they're the ones who talk to people who are in a stupor. They're the ones who lead the masses in the middle who are stuck. The masses in the middle have brainwashed themselves into thinking it’s safe to do nothing, which the curious can't abide.”
“Crowds and tribes. Two different things: a crowd is a tribe without a leader. A crowd is a tribe without communication. Most organizations spend their time marketing to the crowd. Smart organizations assemble the tribe. Crowds are interesting, and they can create all sorts of worthwhile artifacts and market effects. But tribes are longer lasting and more effective.”
There are a lot of great books out there but this is a must.
I like that most of the topics are short and to the point. He doesn't ramble on. He gives you an idea and you take it from there. He doesn't give you a step by step manual on how to lead, he gives a concept of how tribes work and you as a leader work it out from there.
Super fun book. Joined his email list as greatly enjoy his daily emails on variety of thoughts.
But like any of Seth's books, this work is not without its criticisms....
First, the book often seems like a disjointed combination of (sometimes ranting) blogs. Second, many will be offended by these rants. For example, he uses an extended metaphor "organized religion" (bad) as opposed to "faith" (good), and identifies the modern leader as the "heretic" (also good). These stereotypical and shallow viewpoints are backed up with no true research or even deep thinking.
In the end, however, Seth is on to something. And as usual with Seth, he is on to something big. Technology allows for leaders to rise as quickly and as high as their own ideas can take them. Conventional bodies of social capital such as families, civic memberships, unions, etc. are dissolving. Tribes such as Tea Parties and Occupy Wall Street spring from nowhere to replace the old guard. These new tribes can dramatically change traditional organizations, or even in some cases, end them.
In this new era, it is more important than ever for leaders to lead. And Seth stands at the gate, pointing the way. For anyone in business, or anyone with a passing interest in modern American society, this is a book not to be missed.
Leadership is not as simple as having followers; it is a complex and multi-faceted thing. It is also organic; that is, a leader determines in a situation or with a certain people to lead in a way that is best for that time, that place, and those people. Great leaders understand that they need to personalize their leadership because a true leader is, after all, about those he is leading. Godin embodies this mindset and explains it well.
Tribes are indeed something mankind has sought out since the earth became populated enough to have them. Today we are more advanced technologically, but at our core we still long for connection. Tribes give us that. And it is up to us whether we want to blindly belong to one, or powerfully engage in one and participate in leading it.