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What's Your Story?: Using Stories to Ignite Performance and Be More Successful (Anglais) Broché – 1 septembre 2006
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Description du produit
Présentation de l'éditeur
In What's Your Story? Using Stories to Ignite Performance and Be More Successful, author, entrepreneur, and master story teller Craig Wortmann demonstrates the powerful impact stories have on the three most common performance challenges-leadership, strategic selling, and motivation. While the technique of telling stories is the oldest form of communication-it's also the one form that rises above the din of our information-saturated environment and delivers messages in a way that connects with people, bringing ideas to life and making them actionable and memorable. Leaders of all levels will learn how to use the toolset developed in this book; the Win Book, Story Matrix and Story Coach to capture and tell the right stories at the right time to inspire their own performance and the performance of those around them. Through real-life scenarios, illustrations, quotations, tools and examples, Wortmann guides readers through the process of uncovering their stories.
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Commentaires client les plus utiles sur Amazon.com
Amazon.com: 21 commentaires
Going Further & Inspirational What's Your Story
4 octobre 2012 - Publié sur Amazon.com
2 personnes ont trouvé cela utile.
I decided to pick up this book after attending one of Craig's classes, Entrepreneurial Selling, at University of Chicago Booth. I currently have been at a Fortune 10 company for the last 5 years and find that anybody from the entry level candidate to the CEO can find the messages and skills offered in the book incredibly useful. I decided to purchase additional copies of this book and provided it to multiple individuals who have inspired me and taken the time to mentor a young professional. Their feedback was very similar to mine and have implemented a lot of the book's best practices. The story that resonated particularly well with me was the birth of his son, his positive spin on the situation, and incredible takeaway. Both after sitting in on one class and reading his book Craig responded to my email questions. This is an individual who goes further for his students and his readers. Very well done!
Easy to read, Great Lessons
7 mai 2016 - Publié sur Amazon.com
Overall, the book has many great points about telling stories to motivate and lead people. It really resonated with me. I learned a few key lessons that I plan to incorporate into my every day life. This book is an easy read and most of the content was worth fully reading.
great tool for inspiring
20 août 2013 - Publié sur Amazon.com
Une personne a trouvé cela utile.
Really great tool for motivating, engage and inspire. Show you another point of view that will change the way you manage forever. I loved it.
Robert A. Gappa
Jack & Jill went to work and Jill got promoted - but Jack did not - find out why - Jill is a better story teller!
2 janvier 2016 - Publié sur Amazon.com
This is a must read for those wanting to learn how to communicate effectively.
Paul Andrew Smith
Unique storytelling tools you won't find in any other book
30 octobre 2012 - Publié sur Amazon.com
Une personne a trouvé cela utile.
There have been over two-dozen widely published books on business storytelling in the last twenty years. I've read them all, and this is one of the best. Most cover and recover the same or similar ideas. Craig Wortmann offers some refreshingly unique tools to save (the Win book) and recall (the story matrix) exactly the right story at the right time. And he offers a simple yet insightful method to determine when you should tell stories (high-stakes communication) versus traditional communication methods. If all you want is to be convinced why you should be telling more stories, buy one of the other 19 books. But if you want to actually to find, develop, and USE more stories in your work, this is one you need.